Products

Pilot

Uses AI

If you're buried in bookkeeping, who's leading the company?

pilot.com Finance / Accounting & Bookkeeping

AI Benchmark
Desktop
Mobile
Monthly visits
152.8K
Up4.4%MoMOct 2026
Public revenue
Undisclosed
No public revenue evidence yet
Entry price
$99/mo
Higher than 82% of peersNiche median $19/mo
Creators
Haley McCombs
No social account linkedCo-created with Thayallan Srinathan, Waseem Daher
Launched
8y ago
2017-12-04 · Est.

Traffic

Monthly visitsData through Oct 2026
Events1 change · 1 marketing move

Marketing moves

Launches, search & content, referrals, promotions
  • Launched on Show HN (1 pts)Launch

    A better hosted MCP server for QBO and Xero

    Oct 20 · 27d agoLaunch page

    At the time: 146.4K visits/moVisits: prior 2 mo +6%, next 1 mo +4%1 concurrent move
  • Launched on Product HuntLaunch

    Grade your startup bookkeeping in seconds with PilotGPT

    Feb 20, 2024 · 2y agoLaunch page

  • Launched on Show HN (14 pts · 2 comments)Launch

    GPT grader for your startup's bookkeeping

    Feb 8, 2024 · 2y agoLaunch page

  • Launched on Product HuntLaunch

    2023 salary data from founders across the globe

    Sep 26, 2023 · 3y agoLaunch page

  • Launched on Product HuntLaunch

    Salary data from founders across the globe

    Oct 6, 2022 · 4y agoLaunch page

Traffic sources

Oct 2026

Traffic breakdown

Channels

  • Direct72%
  • Organic Search8%
  • Paid Search6%
  • Email3%
  • Other9%

Countries

  • United States70%
  • Uzbekistan3%
  • Canada3%
  • United Kingdom2%
  • India2%

Search

Domain authority —Domain registered 1993-08-17

KeywordMonthly volume
pilot127.6K
jack altman20.2K
basis ai8,810
pilot accounting780
pilot bookkeeping470

Traffic data: Vaneform

Pricing

Essentials
$99/mo
Up to $100,000 in monthly expenses
Core
$299/mo (billed annually)
$9,000 in monthly expenses
Custom
Contact sales
For Single Member LLCs
$1,000/yr (billed annually)
For Partnerships and S-Corps
$2,000/yr (billed annually)
For C-Corps
$2,450/yr (billed annually)
Basic
$1,750/mo (billed annually)
Essentials
$3,150/mo (billed annually)
Custom
$5,250/mo (billed annually)

Trial: None · 8 paid tiers ($99–$5250) · Enterprise custom tier · Observed 2026-11-03 · Pricing page

Entry price $99/mo, Higher than 82% of peers; “Accounting & Bookkeeping” median is $19/mo.View pricing benchmark

Pages & changes

Tracked since 2017-12-04

Key pages

Weekly snapshots
pilot.com/ Snapshot 2026-11-04

Changes

  1. Nov 1 · 15d ago

    Adopted technology: Priority HintsFeatures

    —→Priority Hints

    At the time: 152.8K visits/mo1 concurrent move

Design

First-screen visual analysis & :root CSS

Gradient Glow (Dark canvas, balanced density) featuring headline over large product shot layout and product ui screenshot / component visuals.

First-screen preview · click to zoom

First-screen pitch & conversion flow

“Accounting and tax services for small businesses and startups”

Headline Over Large Product Shot hero structure paired with start free / sign up CTA and stacked avatars & testimonials.

Conversion path: Headline Over Large Product Shot + Product UI Screenshot / Component → Start Free / Sign Up · Trust bar: Stacked Avatars & Testimonials

Palette · click to copy

5-D design score7.9 / 10
Typography
8.0
Color & Contrast
8.0
Layout & Spacing
8.0
Craft & Polish
8.0
Distinctiveness
7.0

Structure

Fonts
Inter
Primary visual
Product UI Screenshot / Component
Conversion CTA
Start Free / Sign Up
Social proof
Stacked Avatars & Testimonials
Navigation
Full-Width Top Bar
Theme & density
Dark · Balanced
Corners & depth
Large Radius · With shadow
Preview full AI design brief (includes :root CSS variables & layout rules)Style tokens only; never copy brand names, logos, copy, or images
# Design Brief: Gradient Glow (with Enterprise Clean)

Luminous radial glows and translucent glass panels, widely used across modern AI products.

## Design Tokens

```css
:root {
  --background: #2a1466;
  --surface: #ffffff;
  --foreground: #ffffff;
  --muted-foreground: #b7a8d6;
  --accent: #f5c542;
  --radius: 16px;
  --font-heading: "Inter", ui-sans-serif, system-ui, sans-serif;
  --font-body: "Inter", ui-sans-serif, system-ui, sans-serif;
}
```

Color area ratio: Background #2A1466 (~52%) · Surface #FFFFFF (~18%) · Text #FFFFFF (~14%) · Muted Text #B7A8D6 (~8%) · Accent #F5C542 (~8%). Background and surface dominate the canvas; reserve the accent color for primary buttons and active states.

## Layout & Conversion Structure

- Hero layout: Headline Over Large Product Shot
- Navigation: Full-Width Top Bar
- Theme & density: Dark · Balanced
- Border radius & elevation: Large Radius; use elevation shadows to separate layers
- Primary visual medium: Product UI Screenshot / Component
- Conversion CTA: Start Free / Sign Up · Trust bar uses Stacked Avatars & Testimonials
- Headline hook: Category Positioning Anchor
- Hero components: Large Hero Product Shot, Floating Multi-Cards, Metrics Strip
- Spatial layout notes: Headline Over Large Product Shot hero structure paired with start free / sign up CTA and stacked avatars & testimonials.
- Visual summary: Gradient Glow (Dark canvas, balanced density) featuring headline over large product shot layout and product ui screenshot / component visuals.

## Avoid

- Muddy low-contrast text over gradients
- Overuse of full-screen rainbow backgrounds
- Cluttered dense tables in the hero

Implement the UI following the design tokens and layout specifications above: use only these color variables, and reserve the accent color strictly for primary actions and active states. Adopt only this visual style—never copy any reference product’s brand name, logo, copy, or imagery.

Questions & evidence

How much does Pilot cost?
Essentials: $99/mo; Core: $299/mo (billed annually); Custom: Contact sales; For Single Member LLCs: $1,000/yr (billed annually); For Partnerships and S-Corps: $2,000/yr (billed annually); For C-Corps: $2,450/yr (billed annually); Basic: $1,750/mo (billed annually); Essentials: $3,150/mo (billed annually); Custom: $5,250/mo (billed annually). Observed 2026-11-03. Check the source for current billing terms, usage limits and taxes.Source
How much website traffic does Pilot get?
Vaneform estimates 152.8K website visits in 2026-10. Visits can include repeat visits; this estimate measures web traffic separately from paying customers or revenue.Source
What is Pilot and what platforms does it support?
Pilot is catalogued under Accounting & Bookkeeping: If you're buried in bookkeeping, who's leading the company?. Supported platforms: Web.

Related products in this category

Finance / Accounting & Bookkeeping

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