Products

Pluggy

Finanças integradasem qualquer software|

pluggy.ai Software Development / APIs, Webhooks & Integration Infrastructure

AI Benchmark
Desktop
Mobile
Monthly visits
414.9K
Down17.8%MoMSep 2026
Public revenue
Undisclosed
No public revenue evidence yet
Entry price
$100/mo
Higher than 87% of peersNiche median $19/mo
Creators
Victor Braga
No social account linked
Launched
4y ago
2022-01-23 · Est.

Traffic

Monthly visitsData through Sep 2026 · Oct 2026 pending
Events16 changes

Marketing moves

Launches, search & content, referrals, promotions
X accounts@pluggyai
  • Launched on Product HuntLaunch

    Connect your users' financial accounts in Brazil

    Jan 23, 2022 · 4y agoLaunch page

Traffic sources

Sep 2026

Traffic breakdown

Channels

  • Direct41%
  • Referrals20%
  • Organic Search16%
  • Paid Search9%
  • Other14%

Countries

  • Brazil100%

Search

Domain authority 54Domain registered 2019-09-17

KeywordMonthly volume
pluggy19.5K
open finance16.4K
meupluggy2,310
meu pluggy2,120
pluggy open finance1,760

Traffic data: Vaneform

Pricing

Dados
R$ 2.500/mês
com até 500 conexões ativas
Pagamentos
R$ 500/mês

Trial: Teste em produção por 15 dias, sem cartão de crédito. · Observed 2026-11-03 · Pricing page

Entry price $100/mo, Higher than 87% of peers; “APIs, Webhooks & Integration Infrastructure” median is $19/mo.View pricing benchmark

Pages & changes

Tracked since 2022-01-23

Key pages

Weekly snapshots

Changes

  1. Nov 1 · 13d ago

    Homepage headline (H1) changed to “Finanças integradas em qualquer software|”Positioning

    Activate the potential of Open Finance with Pluggy→Finanças integradas em qualquer software|

  2. Nov 1 · 13d ago

    Adopted technology: Amazon S3Features

    —→Amazon S3

  3. Nov 1 · 13d ago

    Adopted technology: Amazon Web ServicesFeatures

    —→Amazon Web Services

  4. Nov 1 · 13d ago

    Adopted technology: ContentsquareFeatures

    —→Contentsquare

  5. Nov 1 · 13d ago

    Removed technology: EmotionFeatures

    Emotion→—

  6. Nov 1 · 13d ago

    Removed technology: HotjarFeatures

    Hotjar→—

Design

First-screen visual analysis & :root CSS

Minimal Monochrome (Light canvas, airy density) featuring centered headline + cta layout and pure typography & geometry visuals.

First-screen preview · click to zoom

First-screen pitch & conversion flow

“Finanças integradas em qualquer sistema/”

Centered Headline + CTA hero structure paired with start free / sign up CTA and no explicit trust bar.

Conversion path: Centered Headline + CTA + Pure Typography & Geometry → Start Free / Sign Up

  • Category Positioning Anchor

Palette · click to copy

5-D design score6.3 / 10
Typography
7.0
Color & Contrast
7.0
Layout & Spacing
6.0
Craft & Polish
6.0
Distinctiveness
5.0

Structure

Fonts
Inter
Primary visual
Pure Typography & Geometry
Conversion CTA
Start Free / Sign Up
Social proof
No Explicit Trust Bar
Navigation
Full-Width Top Bar
Theme & density
Light · Airy
Corners & depth
Pill · Hairline borders
Preview full AI design brief (includes :root CSS variables & layout rules)Style tokens only; never copy brand names, logos, copy, or images
# Design Brief: Minimal Monochrome

Monochrome palette with a single accent color, hairline dividers, and generous whitespace.

## Design Tokens

```css
:root {
  --background: #ffffff;
  --surface: #ffffff;
  --foreground: #1a1523;
  --muted-foreground: #8b8e98;
  --accent: #e94a68;
  --radius: 9999px;
  --font-heading: "Inter", ui-sans-serif, system-ui, sans-serif;
  --font-body: "Inter", ui-sans-serif, system-ui, sans-serif;
}
```

Color area ratio: Background #FFFFFF (~78%) · Surface #FFFFFF (~6%) · Text #1A1523 (~7%) · Muted Text #8B8E98 (~3%) · Accent #E94A68 (~6%). Background and surface dominate the canvas; reserve the accent color for primary buttons and active states.

## Layout & Conversion Structure

- Hero layout: Centered Headline + CTA
- Navigation: Full-Width Top Bar
- Theme & density: Light · Airy
- Border radius & elevation: Pill; no drop shadows—separate layers with hairline borders and whitespace
- Primary visual medium: Pure Typography & Geometry
- Conversion CTA: Start Free / Sign Up
- Headline hook: Category Positioning Anchor
- Spatial layout notes: Centered Headline + CTA hero structure paired with start free / sign up CTA and no explicit trust bar.
- Visual summary: Minimal Monochrome (Light canvas, airy density) featuring centered headline + cta layout and pure typography & geometry visuals.

## Avoid

- Multi-stop neon gradients
- Heavy drop shadows
- More than one competing accent color

Implement the UI following the design tokens and layout specifications above: use only these color variables, and reserve the accent color strictly for primary actions and active states. Adopt only this visual style—never copy any reference product’s brand name, logo, copy, or imagery.

Questions & evidence

How much does Pluggy cost?
Dados: R$ 2.500/mês; Pagamentos: R$ 500/mês. Observed 2026-11-03. Check the source for current billing terms, usage limits and taxes.Source
How much website traffic does Pluggy get?
Vaneform estimates 414.9K website visits in 2026-09. Visits can include repeat visits; this estimate measures web traffic separately from paying customers or revenue.Source
What is Pluggy and what platforms does it support?
Pluggy is catalogued under APIs, Webhooks & Integration Infrastructure: Finanças integradasem qualquer software|. Supported platforms: API.

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