Poplin
The smart way to do laundry.
poplin.co Google Play App StoreIndustry Software / Home & Local Services
- Monthly visits
- 268.7K
- Up2.4%MoMSep 2026
- Public revenue
- Undisclosed
- No public revenue evidence yet
- Entry price
- $1/mo
- Lowest in categoryNiche median $36.83/mo
- Launched
- 8y ago
- 2018-02-20 · Est.
Traffic
Marketing moves
Launches, search & content, referrals, promotionsStore data
Expert Wash, Dry, & Fold
- Rating
- ★ 3.937,286 ratings
- Install scale
- 100,000+Min 100K installs
- Price & IAP
- FreeNo in-app purchases
- First released
- 2018-02-20Store metadata
In this release we’ve tackled bug fixes and general improvements to your Poplin experience.
Poplin is your personal laundry service platform — wash-dry-fold available in over 500 cities nationwide. Poplin Laundry Pros tame even your most unruly, rumpled piles into pristine stacks of perfectly folded laundry. All that’s left for you to do is get dressed. JUST TAP AND YOU’RE DONE With Poplin, laundry is handled with a single tap. Arrange pickup, leave instructions, track your order, message your Laundry Pro, and relax. You’re free. We take it from here. THE POPLIN PRICE Next-day laundry service is $1/LB in most cities (slightly more in some). Same-day service is available for a premium. Pricing is simple and includes wash, dry, fold, with free pickup and delivery. No memberships. No contracts. HOW IT WORKS Order. Download the app and place your order. Prepare. Set your laundry out for pickup (machine-dry in one bag, hang-dry in another). Finished. We return everything the next day—fresh, folded, beautifully done. PEACE OF MIND With Poplin you can relax because you’re a patron of one of the nation's top hospitality brands. Support daily from 8–8. 150,000+ Laundry Pros across the nation. Serving 500+ markets. 40,000+ five-star reviews. $1000 Garment Protection Plan. Backed by leading investors. WHO DOES MY LAUNDRY? Your laundry is handled by Laundry Pros—experienced, background-checked locals who treat your clothes with care and attention. MINIMUM ORDER The minimum charge is $30. Put out as little or as much laundry as you want—if the total comes to less than $30, the charge is $30. LAUNDRY IS OUR LOVE LANGUAGE Our Laundry Pros are care-obsessed craftspeople—gentle with delicates, precise with folding, never rushed. Hand over your laundry and we won’t just wash your clothes—we’ll pamper them. WHAT’S INCLUDED Poplin’s wash-dry-fold laundry service finishes your laundry to perfection. Professional wash Flawless dry Expert fold Plus free pickup and delivery, hang-dry options, and our Protection Plan. DO YOU SEPARATE LIGHTS AND DARKS? Yes. You tap. We handle the rest. DETERGENT OPTIONS Choose from: Premium scented Hypoallergenic (unscented/sensitive skin) Provide your own, and your Laundry Pro will return what’s unused. DO I NEED SPECIAL BAGS? Use any bags you like when you put out your laundry—even your hamper. Most customers use disposable bags. We transfer items as needed. Your clean laundry always returns in Poplin’s clear protective bags. THE POPLIN PLEDGE A portion of every order helps provide laundry services for families in need. Poplin cares for laundry; together we care for people.
- Rating
- Rating not syncedRating count not synced
- New ratings last mo
- —
- Price & IAP
- FreeIAP data not synced
- Current version
- —Store metadata
Store assets, rating histograms, install tiers, and screenshots are synced from Apple App Store, Google Play, and Chrome Web Store.
Traffic sources
Traffic breakdown
Channels
- Direct35%
- Organic Search25%
- Paid Search17%
- Email8%
- Other15%
Countries
- United States95%
- Philippines1%
- Australia1%
- Canada1%
- Italy1%
Search
Domain authority —Domain registered 2021-06-23
| Keyword | Monthly volume |
|---|---|
| poplin | 23.3K |
| laundry service | 4,990 |
| poplin laundry | 290 |
| pick up and delivery laundry service near me | 270 |
| poplin laundry service web app | 270 |
Traffic data: Vaneform
Pricing
Trial: None · Observed 2026-11-07 · Pricing page
Entry price $1/mo, Lowest in category; “Home & Local Services” median is $36.83/mo.View pricing benchmark
Pages & changes
Key pages
Weekly snapshots- Homepoplin.co/
- Pricingpoplin.co/pricing Snapshot 2026-11-07
- Featurespoplin.co/laundry-service Snapshot 2026-11-07
Changes
No pricing, plan, or positioning changes detected since tracking started.
Design
Vibrant Pop (Light canvas, balanced density) featuring full-bleed canvas / video / 3d layout and photography / live video visuals.
First-screen preview · click to zoom
First-screen pitch & conversion flow
“The smart wayto do laundry. The smart way to do laundry. Start Order”
Full-Bleed Canvas / Video / 3D hero structure paired with direct checkout / view pricing CTA and no explicit trust bar.
Conversion path: Full-Bleed Canvas / Video / 3D + Photography / Live Video → Direct Checkout / View Pricing
- Pain Relief & Replacement
Palette · click to copy
- Typography
- 8.0
- Color & Contrast
- 9.0
- Layout & Spacing
- 8.0
- Craft & Polish
- 8.0
- Distinctiveness
- 8.0
Structure
- Fonts
- Pitch Sans
- Hero layout
- Full-Bleed Canvas / Video / 3D
- Primary visual
- Photography / Live Video
- Conversion CTA
- Direct Checkout / View Pricing
- Social proof
- No Explicit Trust Bar
- Navigation
- Minimal Logo + Action
- Theme & density
- Light · Balanced
- Corners & depth
- Pill · With shadow
Preview full AI design brief (includes :root CSS variables & layout rules)Style tokens only; never copy brand names, logos, copy, or images
# Design Brief: Vibrant Pop
Full-bleed high-saturation brand backdrops, oversized bold display type, and high-contrast buttons, common across creator tools and consumer apps.
## Design Tokens
```css
:root {
--background: #ff6189;
--surface: #ffffff;
--foreground: #000000;
--muted-foreground: #737373;
--accent: #f8ca22;
--radius: 9999px;
--font-heading: "Pitch Sans", ui-sans-serif, system-ui, sans-serif;
--font-body: "Pitch Sans", ui-sans-serif, system-ui, sans-serif;
--font-mono: "Pitch Sans", ui-sans-serif, system-ui, sans-serif;
}
```
Color area ratio: Background #FF6189 (~53%) · Surface #FFFFFF (~14%) · Text #000000 (~2%) · Muted Text #737373 (~1%) · Accent #F8CA22 (~30%). Background and surface dominate the canvas; reserve the accent color for primary buttons and active states.
## Layout & Conversion Structure
- Hero layout: Full-Bleed Canvas / Video / 3D
- Navigation: Minimal Logo + Action
- Theme & density: Light · Balanced
- Border radius & elevation: Pill; use elevation shadows to separate layers
- Primary visual medium: Photography / Live Video
- Conversion CTA: Direct Checkout / View Pricing
- Headline hook: Pain Relief & Replacement
- Spatial layout notes: Full-Bleed Canvas / Video / 3D hero structure paired with direct checkout / view pricing CTA and no explicit trust bar.
- Visual summary: Vibrant Pop (Light canvas, balanced density) featuring full-bleed canvas / video / 3d layout and photography / live video visuals.
## Avoid
- Muted corporate gray palettes
- Tiny low-contrast body text
- Overly formal enterprise tables
Implement the UI following the design tokens and layout specifications above: use only these color variables, and reserve the accent color strictly for primary actions and active states. Adopt only this visual style—never copy any reference product’s brand name, logo, copy, or imagery.
Questions & evidence
- How much does Poplin cost?
- Standard: $1/LB; Express: $2/LB. Observed 2026-11-07. Check the source for current billing terms, usage limits and taxes.Source
- How much website traffic does Poplin get?
- Vaneform estimates 268.7K website visits in 2026-09. Visits can include repeat visits; this estimate does not measure paying customers or revenue.Source
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