PureVPN
Established LeaderMore of your privacy, in one place.
purevpn.com Discord RedditSecurity & Privacy / VPN & Privacy Protection
- Monthly visits
- 853.8K
- Up0.5%MoMSep 2026
- Public revenue
- Undisclosed
- No public revenue evidence yet
- Entry price
- $9/mo
- Higher than 58% of peersNiche median $7/mo
- Launched
- 8y ago
- 2018-02-26 · Est.
Traffic
Marketing moves
Launches, search & content, referrals, promotionsPureVPN launched on Product HuntLaunch
Discover if your credentials are at risk for free.
Jun 16, 2025 · 17mo agoSource
PureVPN launched on Product HuntLaunch
Check if your data has been compromised on the dark web.
Mar 1, 2025 · 21mo agoSource
PureVPN launched on Product HuntLaunch
Making Security and Freedom Accessible for Anyone, Anywhere!
Feb 26, 2018 · 8y agoSource
Traffic sources
Traffic breakdown
Channels
- Organic Search34%
- Direct33%
- Paid Search6%
- Referrals6%
- Other20%
Countries
- United States18%
- Russia9%
- India5%
- United Kingdom5%
- Australia4%
Search
Domain authority —Domain registered 2007-12-28
| Keyword | Monthly volume |
|---|---|
| 123movies | 5.2M |
| 1337x | 2M |
| viprow | 312K |
| purevpn | 28.2K |
| pure vpn | 4,470 |
Traffic data: Vaneform
Pricing
Trial: None · 1 paid tier ($9) · Up to 22% off annually · Observed 2026-11-03 · Pricing page
Entry price $9/mo, Higher than 58% of peers; “VPN & Privacy Protection” median is $7/mo.View pricing benchmark
Pages & changes
Key pages
Weekly snapshots- Homewww.purevpn.com/
- Pricingteams.purevpn.com/pricing Snapshot 2026-11-03
- Featureswww.purevpn.com/features/dns-leak-protection Snapshot 2026-11-03
Changes
Design
Gradient Glow (Dark canvas, balanced density) featuring split copy & visual layout and 3d render / tactile object visuals.
First-screen preview · click to zoom
First-screen pitch & conversion flow
“Best time to get Pure VPN”
Split Copy & Visual hero structure paired with direct checkout / view pricing CTA and customer / press logo strip.
Conversion path: Split Copy & Visual + 3D Render / Tactile Object → Direct Checkout / View Pricing · Trust bar: Customer / Press Logo Strip
- Brand Manifesto & Curiosity
- Custom Illustration
- Customer Logo Wall
Palette · click to copy
- Typography
- 7.0
- Color & Contrast
- 7.0
- Layout & Spacing
- 7.0
- Craft & Polish
- 8.0
- Distinctiveness
- 6.0
Structure
- Fonts
- Arial
- Hero layout
- Split Copy & Visual
- Primary visual
- 3D Render / Tactile Object
- Conversion CTA
- Direct Checkout / View Pricing
- Social proof
- Customer / Press Logo Strip
- Navigation
- Full-Width Top Bar
- Theme & density
- Dark · Balanced
- Corners & depth
- Pill · With shadow
Preview full AI design brief (includes :root CSS variables & layout rules)Style tokens only; never copy brand names, logos, copy, or images
# Design Brief: Gradient Glow (with 3D Tactile)
Luminous radial glows and translucent glass panels, widely used across modern AI products.
## Design Tokens
```css
:root {
--background: #071132;
--surface: #f5e8f5;
--foreground: #ffffff;
--muted-foreground: #a0a3a9;
--accent: #792cc4;
--radius: 9999px;
--font-heading: "Arial", ui-sans-serif, system-ui, sans-serif;
--font-body: "Arial", ui-sans-serif, system-ui, sans-serif;
}
```
Color area ratio: Background #071132 (~38%) · Surface #F5E8F5 (~22%) · Text #FFFFFF (~7%) · Muted Text #A0A3A9 (~3%) · Accent #792CC4 (~30%). Background and surface dominate the canvas; reserve the accent color for primary buttons and active states.
## Layout & Conversion Structure
- Hero layout: Split Copy & Visual
- Navigation: Full-Width Top Bar
- Theme & density: Dark · Balanced
- Border radius & elevation: Pill; use elevation shadows to separate layers
- Primary visual medium: 3D Render / Tactile Object
- Conversion CTA: Direct Checkout / View Pricing · Trust bar uses Customer / Press Logo Strip
- Headline hook: Brand Manifesto & Curiosity
- Hero components: Custom Illustration, Customer Logo Wall
- Spatial layout notes: Split Copy & Visual hero structure paired with direct checkout / view pricing CTA and customer / press logo strip.
- Visual summary: Gradient Glow (Dark canvas, balanced density) featuring split copy & visual layout and 3d render / tactile object visuals.
## Avoid
- Muddy low-contrast text over gradients
- Overuse of full-screen rainbow backgrounds
- Cluttered dense tables in the hero
Implement the UI following the design tokens and layout specifications above: use only these color variables, and reserve the accent color strictly for primary actions and active states. Adopt only this visual style—never copy any reference product’s brand name, logo, copy, or imagery.
Questions & evidence
- How much does PureVPN cost?
- Starter: $9/mo (annual billing available). Observed 2026-11-03. Check the source for current billing terms, usage limits and taxes.Source
- How much website traffic does PureVPN get?
- Vaneform estimates 853.8K website visits in 2026-09. Visits can include repeat visits; this estimate measures web traffic separately from paying customers or revenue.Source
- What is PureVPN and what platforms does it support?
- PureVPN is catalogued under VPN & Privacy Protection: More of your privacy, in one place.. Supported platforms: Web.
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