Purpl
Get disabled discounts, grants and exclusive offers with savings on groceries and utilities via our £1/month community. Built for disability and chronic illness.
purpldiscounts.com App Store Google PlayCommerce & Retail / Shopping Assistants & Deals
- Monthly visits
- 425.9K
- Down0.6%MoMSep 2026
- Public revenue
- Undisclosed
- No public revenue evidence yet
- Entry price
- $1.27/mo
- Lower than 98% of peersNiche median $7.99/mo
- Creators
- Unlinked
- No verified creators
- Launched
- 3y ago
- 2022-12-21 · Est.
Traffic
Marketing moves
Launches, search & content, referrals, promotionsNew product launchLaunch
Dec 21, 2022 · 3y agoWebsite
Store data
- Rating
- Rating not syncedRating count not synced
- New ratings last mo
- —
- Price & IAP
- FreeIAP data not synced
- Current version
- —Store metadata
- Rating
- Rating not syncedRating count not synced
- New ratings last mo
- —
- Price & IAP
- FreeIAP data not synced
- Current version
- —Store metadata
Store assets, rating histograms, install tiers, and screenshots are synced from Apple App Store, Google Play, and Chrome Web Store.
Traffic sources
Traffic breakdown
Channels
- Organic Search39%
- Direct26%
- Email13%
- Referrals11%
- Other11%
Countries
- United Kingdom86%
- United States6%
- Austria2%
- India1%
- Spain1%
Search
Domain authority —Domain registered 2022-12-21
| Keyword | Monthly volume |
|---|---|
| purpl | 7,950 |
| purple discounts | 1,410 |
| purplediscounts | 500 |
| "purpl" | 310 |
| purpl discounts | 160 |
Traffic data: Vaneform
Pricing
Trial: None · Observed 2026-11-05 · Pricing page
Entry price $1.27/mo, Lower than 98% of peers; “Shopping Assistants & Deals” median is $7.99/mo.View pricing benchmark
Pages & changes
Key pages
Weekly snapshots- Homewww.purpldiscounts.com/
- Pricingwww.purpldiscounts.com/pricing Snapshot 2026-11-05
- Featureswww.purpldiscounts.com/join/welcome Snapshot 2026-11-05
Changes
Design
Vibrant Pop (Dark canvas, balanced density) featuring split copy & visual layout and photography / live video visuals.
First-screen preview · click to zoom
First-screen pitch & conversion flow
“Save £700 a year, for £1 a month*”
Split Copy & Visual hero structure paired with start free / sign up CTA and user count, rating, or key metrics.
Conversion path: Split Copy & Visual + Photography / Live Video → Start Free / Sign Up · Trust bar: User Count, Rating, or Key Metrics
- Outcome & Speed Promise
- Video Demo
- Metrics Strip
Palette · click to copy
- Typography
- 7.0
- Color & Contrast
- 7.0
- Layout & Spacing
- 7.0
- Craft & Polish
- 7.0
- Distinctiveness
- 6.0
Structure
- Fonts
- Inter
- Hero layout
- Split Copy & Visual
- Primary visual
- Photography / Live Video
- Conversion CTA
- Start Free / Sign Up
- Social proof
- User Count, Rating, or Key Metrics
- Navigation
- Full-Width Top Bar
- Theme & density
- Dark · Balanced
- Corners & depth
- Medium Radius · Hairline borders
Preview full AI design brief (includes :root CSS variables & layout rules)Style tokens only; never copy brand names, logos, copy, or images
# Design Brief: Vibrant Pop
Full-bleed high-saturation brand backdrops, oversized bold display type, and high-contrast buttons, common across creator tools and consumer apps.
## Design Tokens
```css
:root {
--background: #ffffff;
--surface: #1a1024;
--foreground: #141414;
--muted-foreground: #c8c3d0;
--accent: #c6ee4a;
--radius: 8px;
--font-heading: "Inter", ui-sans-serif, system-ui, sans-serif;
--font-body: "Inter", ui-sans-serif, system-ui, sans-serif;
}
```
Color area ratio: Background #FFFFFF (~40%) · Surface #1A1024 (~30%) · Text #141414 (~14%) · Muted Text #C8C3D0 (~8%) · Accent #C6EE4A (~8%). Background and surface dominate the canvas; reserve the accent color for primary buttons and active states.
## Layout & Conversion Structure
- Hero layout: Split Copy & Visual
- Navigation: Full-Width Top Bar
- Theme & density: Dark · Balanced
- Border radius & elevation: Medium Radius; no drop shadows—separate layers with hairline borders and whitespace
- Primary visual medium: Photography / Live Video
- Conversion CTA: Start Free / Sign Up · Trust bar uses User Count, Rating, or Key Metrics
- Headline hook: Outcome & Speed Promise
- Hero components: Video Demo, Metrics Strip
- Spatial layout notes: Split Copy & Visual hero structure paired with start free / sign up CTA and user count, rating, or key metrics.
- Visual summary: Vibrant Pop (Dark canvas, balanced density) featuring split copy & visual layout and photography / live video visuals.
## Avoid
- Muted corporate gray palettes
- Tiny low-contrast body text
- Overly formal enterprise tables
Implement the UI following the design tokens and layout specifications above: use only these color variables, and reserve the accent color strictly for primary actions and active states. Adopt only this visual style—never copy any reference product’s brand name, logo, copy, or imagery.
Questions & evidence
- How much does Purpl cost?
- Purpl membership: £1 a month / £2 monthly. Observed 2026-11-05. Check the source for current billing terms, usage limits and taxes.Source
- How much website traffic does Purpl get?
- Vaneform estimates 425.9K website visits in 2026-09. Visits can include repeat visits; this estimate does not measure paying customers or revenue.Source
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