Products

Refero

Uses AIMCPSkillEstablished Leader

Design Research for the AI Era What are you designing next?

refero.design Design / Design Assets & Mockups

AI Benchmark
Desktop
Mobile
Monthly visits
1.1M
Up3.4%MoMOct 2026
Public revenue
Undisclosed
No public revenue evidence yet
Entry price
$10/mo
Lower than 54% of peersNiche median $12/mo
Creators
Denis Demidov
No social account linkedCo-created with Lidiya, Mike Bespalov +2 more
Launched
3y ago
2023-01-14 · Est.

Traffic

Monthly visitsData through Oct 2026
Events2 changes · 1 marketing move

Marketing moves

Launches, search & content, referrals, promotions
  • Refero launched on Product HuntLaunch

    Give your AI agent design taste + prevent generic AI design

    Mar 10 · 8mo agoSource

  • Refero launched on Product HuntLaunch

    Design research companion with 6k user flows & AI search

    May 29, 2025 · 18mo agoSource

  • Refero launched on Product HuntLaunch

    Save time, find inspiration: 66,000 proven web & iOS designs

    Jun 20, 2024 · 2y agoSource

  • Refero launched on Show HN (5 pts)Launch

    Refero – web and iOS design references for UX/UI research — Together with my partner, we are bootstraping a service that allows product designers (and actually startup founders) to find design refer…

    May 22, 2024 · 2y agoSource

  • Refero launched on Product HuntLaunch

    Explore real-world designs from the best products

    Aug 17, 2023 · 3y agoSource

Third-party reviews & case dossiers

Acquisition breakdowns, engineer reviews & open-source metrics
Show HN
2024-05-22Source
Post excerpt:
Together with my partner, we are bootstraping a service that allows product designers (and actually startup founders) to find design references from real life product (web and iOS). Why is this important and why does it even work? Every designer spends up to 6 hours a week (we've talked to over 100 of our users to make sure) looking at references on sites li

MCP Server & Agent Ecosystem

GitHub · MCP / Skill

Agent, MCP & Developer Integration

MCP ServerAgent Skill
Ecosystem & integrations:
FigmaClaude CodeCodexChatGPTClaude
Browse all MCP Server products →

Traffic sources

Oct 2026

Traffic breakdown

Channels

  • Direct58%
  • Organic Search23%
  • Social8%
  • Referrals7%
  • Other3%

Countries

  • Brazil9%
  • United States9%
  • India8%
  • Vietnam5%
  • China4%

Search

Domain authority 61Domain registered 2022-04-14

KeywordMonthly volume
refero42.4K
refero styles22.4K
styles.refero.designs17K
refero design15.1K
styles refero design13.3K

Traffic data: Vaneform

Pricing

Free
0/month
Access to only ~3% of the full collection · Search by tag or company
Pro
$120/yr (billed annually)
Web & iOS designs: 145,000+ screens from the best products
Team
$140/yr (billed annually)
per seat
Enterprise
Contact sales
Custom terms, volume seats, SSO, and procurement support.

Trial: None · 2 paid tiers ($120–$140) · Enterprise custom tier · Observed 2026-11-03 · Pricing page

Entry price $10/mo, Lower than 54% of peers; “Design Assets & Mockups” median is $12/mo.View pricing benchmark

Pages & changes

Tracked since 2023-03-15

Key pages

Weekly snapshots
refero.design/ Snapshot 2026-11-04

Changes

  1. Nov 1 · 14d ago

    Homepage headline (H1) changed to “The design library you can talk to”Positioning

    Design Research Companion→The design library you can talk to

    At the time: 1.1M visits/mo1 concurrent move
  2. Nov 1 · 14d ago

    Adopted technology: StripeFeatures

    —→Stripe

    At the time: 1.1M visits/mo1 concurrent move

Design

First-screen visual analysis & :root CSS

Editorial (Light canvas, balanced density) featuring centered headline + input layout and interactive hero demo / tool visuals.

First-screen preview · click to zoom

First-screen pitch & conversion flow

“What are you designing next?”

Centered Headline + Input hero structure paired with direct input / instant try CTA and customer / press logo strip.

Conversion path: Centered Headline + Input + Interactive Hero Demo / Tool → Direct Input / Instant Try · Trust bar: Customer / Press Logo Strip

Palette · click to copy

5-D design score8.4 / 10
Typography
9.0
Color & Contrast
8.0
Layout & Spacing
9.0
Craft & Polish
8.0
Distinctiveness
8.0

Structure

Fonts
Instrument Serif / Inter
Primary visual
Interactive Hero Demo / Tool
Social proof
Customer / Press Logo Strip
Navigation
Left App Sidebar
Theme & density
Light · Balanced
Corners & depth
Large Radius · With shadow
Preview full AI design brief (includes :root CSS variables & layout rules)Style tokens only; never copy brand names, logos, copy, or images
# Design Brief: Editorial (with Minimal Monochrome)

Oversized serif headlines, narrow reading columns, and magazine-inspired grid layouts.

## Design Tokens

```css
:root {
  --background: #ffffff;
  --surface: #f7f8fb;
  --foreground: #17181d;
  --muted-foreground: #777b86;
  --accent: #e8a86b;
  --radius: 16px;
  --font-heading: "Instrument Serif", serif;
  --font-body: "Inter", ui-sans-serif, system-ui, sans-serif;
}
```

Color area ratio: Background #FFFFFF (~78%) · Surface #F7F8FB (~10%) · Text #17181D (~6%) · Muted Text #777B86 (~4%) · Accent #E8A86B (~2%). Background and surface dominate the canvas; reserve the accent color for primary buttons and active states.

## Layout & Conversion Structure

- Hero layout: Centered Headline + Input
- Navigation: Left App Sidebar
- Theme & density: Light · Balanced
- Border radius & elevation: Large Radius; use elevation shadows to separate layers
- Primary visual medium: Interactive Hero Demo / Tool
- Conversion CTA: Direct Input / Instant Try · Trust bar uses Customer / Press Logo Strip
- Headline hook: Brand Manifesto & Curiosity
- Hero components: Centered Prompt / Input, Large Hero Product Shot, Customer Logo Wall
- Spatial layout notes: Centered Headline + Input hero structure paired with direct input / instant try CTA and customer / press logo strip.
- Visual summary: Editorial (Light canvas, balanced density) featuring centered headline + input layout and interactive hero demo / tool visuals.

## Avoid

- Generic SaaS hero templates
- Cramped multi-column feature grids
- Neon cyber accents

Implement the UI following the design tokens and layout specifications above: use only these color variables, and reserve the accent color strictly for primary actions and active states. Adopt only this visual style—never copy any reference product’s brand name, logo, copy, or imagery.

Questions & evidence

How much does Refero cost?
Free: 0/month; Pro: $120/yr (billed annually); Team: $140/yr (billed annually); Enterprise: Contact sales. Observed 2026-11-03. Check the source for current billing terms, usage limits and taxes.Source
How much website traffic does Refero get?
Vaneform estimates 1.1M website visits in 2026-10. Visits can include repeat visits; this estimate measures web traffic separately from paying customers or revenue.Source
What is Refero and what platforms does it support?
Refero is catalogued under Design Assets & Mockups: Design Research for the AI Era What are you designing next?. Supported platforms: MCP Server.

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