Products

Referral Rock

Referral Program Software That Runs in the Background

referralrock.com Marketing / Affiliate & Referral Programs

AI Benchmark
Desktop
Mobile
Monthly visits
122.4K
Down27.0%MoMSep 2026
MRR
$70KClaimed
Disclosed 2026-09-29Indie Hackers
Entry price
$250/mo
Higher than 90% of peersNiche median $30.66/mo
Creators
Josh Ho
No social account linked
Launched
12y ago
2014-06-03 · Est.

Traffic & revenue

Monthly visitsData through Sep 2026 · Oct 2026 pending
MRRSelf-reported, unverified · Indie Hackers
  • Sep 2026$70KSelf-reported MRR · unverified
Events1 revenue disclosure · 22 changes

Revenue evidence

Publicly disclosed & verified revenue figures, sorted by date

Marketing moves

Launches, search & content, referrals, promotions
  • Launched on BetaListLaunch

    Referral Rock – Increase customer referrals for your business — Increase customer referrals for your business

    Jun 3, 2014 · 12y agoLaunch page

MCP Server & Agent Ecosystem

GitHub · MCP / Skill

Traffic sources

Sep 2026

Traffic breakdown

Channels

  • Direct45%
  • Referrals15%
  • Organic Search12%
  • Social11%
  • Other16%

Countries

  • United States55%
  • Argentina5%
  • India4%
  • Australia2%
  • Ireland2%

Search

Domain authority —Domain registered 2013-12-30

KeywordMonthly volume
target test prep9,270
referral code8,330
referral rock900
referralrock420
referral site url paths examples360

Traffic data: Vaneform

Pricing

Operator Plan
$250/mo
Billed annually $225/mo-10%
10,000 base members · Up to 10 admin users and 10 recruiters · Unlimited referrals · 1,000 rolling members each month

Trial: There's a free 14-day trial. · 1 paid tier ($250) · Up to 10% off annually · Observed 2026-11-03 · Pricing page

Entry price $250/mo, Higher than 90% of peers; “Affiliate & Referral Programs” median is $30.66/mo.View pricing benchmark

Pages & changes

Tracked since 2026-08-10

Key pages

Weekly snapshots

Changes

  1. Nov 1 · 13d ago

    Homepage headline (H1) changed to “Referral Program Software That Runs in the Background”Positioning

    Referral Software Done Right (the first time)→Referral Program Software That Runs in the Background

  2. Nov 1 · 13d ago

    Removed technology: AhrefsFeatures

    Ahrefs→—

  3. Nov 1 · 13d ago

    Adopted technology: AstroFeatures

    —→Astro

  4. Nov 1 · 13d ago

    Adopted technology: Cart FunctionalityFeatures

    —→Cart Functionality

  5. Nov 1 · 13d ago

    Adopted technology: CloudflareFeatures

    —→Cloudflare

  6. Nov 1 · 13d ago

    Adopted technology: Cloudflare Bot ManagementFeatures

    —→Cloudflare Bot Management

Design

First-screen visual analysis & :root CSS

Enterprise Clean (Light canvas, balanced density) featuring split copy & visual layout and product ui screenshot / component visuals.

First-screen preview · click to zoom

First-screen pitch & conversion flow

“Referral Program Software That Runs in the Background”

Split Copy & Visual hero structure paired with book demo / contact sales CTA and no explicit trust bar.

Conversion path: Split Copy & Visual + Product UI Screenshot / Component → Book Demo / Contact Sales

Palette · click to copy

5-D design score7.5 / 10
Typography
8.0
Color & Contrast
7.0
Layout & Spacing
8.0
Craft & Polish
8.0
Distinctiveness
6.0

Structure

Fonts
Plus Jakarta Sans
Primary visual
Product UI Screenshot / Component
Social proof
No Explicit Trust Bar
Navigation
Full-Width Top Bar
Theme & density
Light · Balanced
Corners & depth
Pill · With shadow
Preview full AI design brief (includes :root CSS variables & layout rules)Style tokens only; never copy brand names, logos, copy, or images
# Design Brief: Enterprise Clean (with Minimal Monochrome)

Trustworthy blue-anchored palette, structured grids, and prominent customer logo walls.

## Design Tokens

```css
:root {
  --background: #f6f8fb;
  --surface: #ffffff;
  --foreground: #0b2a5b;
  --muted-foreground: #5e6e86;
  --accent: #12284b;
  --radius: 9999px;
  --font-heading: "Plus Jakarta Sans", ui-sans-serif, system-ui, sans-serif;
  --font-body: "Plus Jakarta Sans", ui-sans-serif, system-ui, sans-serif;
}
```

Color area ratio: Background #F6F8FB (~46%) · Surface #FFFFFF (~28%) · Text #0B2A5B (~14%) · Muted Text #5E6E86 (~7%) · Accent #12284B (~5%). Background and surface dominate the canvas; reserve the accent color for primary buttons and active states.

## Layout & Conversion Structure

- Hero layout: Split Copy & Visual
- Navigation: Full-Width Top Bar
- Theme & density: Light · Balanced
- Border radius & elevation: Pill; use elevation shadows to separate layers
- Primary visual medium: Product UI Screenshot / Component
- Conversion CTA: Book Demo / Contact Sales
- Headline hook: Category Positioning Anchor
- Hero components: Large Hero Product Shot
- Spatial layout notes: Split Copy & Visual hero structure paired with book demo / contact sales CTA and no explicit trust bar.
- Visual summary: Enterprise Clean (Light canvas, balanced density) featuring split copy & visual layout and product ui screenshot / component visuals.

## Avoid

- Experimental navigation patterns
- Low-legibility decorative fonts
- Visual novelty that obscures the value proposition

Implement the UI following the design tokens and layout specifications above: use only these color variables, and reserve the accent color strictly for primary actions and active states. Adopt only this visual style—never copy any reference product’s brand name, logo, copy, or imagery.

Questions & evidence

How much does Referral Rock cost?
Operator Plan: $250/mo (annual billing available). Observed 2026-11-03. Check the source for current billing terms, usage limits and taxes.Source
How much website traffic does Referral Rock get?
Vaneform estimates 122.4K website visits in 2026-09. Visits can include repeat visits; this estimate does not measure paying customers or revenue.Source

Related products in this category

Marketing / Affiliate & Referral Programs

These products share a catalog category. Compare customer tasks, features and deployment requirements before treating them as alternatives.