Scoop Analytics

# Design Brief: Minimal Monochrome (with Enterprise Clean)

Monochrome palette with a single accent color, hairline dividers, and generous whitespace.

## Design Tokens

```css
:root {
  --background: #1e0a13;
  --surface: #ffffff;
  --foreground: #ffffff;
  --muted-foreground: #b7a8ae;
  --accent: #5b4ae8;
  --radius: 4px;
  --font-heading: "Plus Jakarta Sans", ui-sans-serif, system-ui, sans-serif;
  --font-body: "Inter", ui-sans-serif, system-ui, sans-serif;
}
```

Color area ratio: Background #1E0A13 (~72%) · Surface #FFFFFF (~12%) · Text #FFFFFF (~7%) · Muted Text #B7A8AE (~5%) · Accent #5B4AE8 (~4%). Background and surface dominate the canvas; reserve the accent color for primary buttons and active states.

## Layout & Conversion Structure

- Hero layout: Split Copy & Visual
- Navigation: Full-Width Top Bar
- Theme & density: Dark · Balanced
- Border radius & elevation: Small Radius; no drop shadows—separate layers with hairline borders and whitespace
- Primary visual medium: Illustration / Character Art
- Conversion CTA: Book Demo / Contact Sales · Trust bar uses User Count, Rating, or Key Metrics
- Headline hook: Pain Relief & Replacement
- Hero components: Metrics Strip
- Spatial layout notes: Split Copy & Visual hero structure paired with book demo / contact sales CTA and user count, rating, or key metrics.
- Visual summary: Minimal Monochrome (Dark canvas, balanced density) featuring split copy & visual layout and illustration / character art visuals.

## Avoid

- Multi-stop neon gradients
- Heavy drop shadows
- More than one competing accent color

Implement the UI following the design tokens and layout specifications above: use only these color variables, and reserve the accent color strictly for primary actions and active states. Adopt only this visual style—never copy any reference product’s brand name, logo, copy, or imagery.