Building the most reliable financial infrastructure for next billion
setu.co Software Development / APIs, Webhooks & Integration Infrastructure
- Monthly visits
- 551.8K
- Down7.6%MoMSep 2026
- Public revenue
- Undisclosed
- No public revenue evidence yet
- Entry price
- Unknown
- No monthly subscription pricing
- Launched
- 5y ago
- 2021-10-28 · Est.
Traffic
MCP Server & Agent Ecosystem
- Exposed tool capabilities:
- Banking APIPayment OrchestrationMake seamless bill paymentsAI assisted bill payments
Traffic sources
Traffic breakdown
Channels
- Direct66%
- Referrals18%
- Organic Search10%
- Other6%
Countries
- India97%
- United States1%
Search
Domain authority 60Domain registered 2018-09-04
| Keyword | Monthly volume |
|---|---|
| setu | 12.6K |
| brokentusk technologies private limited | 580 |
| setu company | 230 |
| aadhaar based registration integration | 230 |
| payment setu mobile verification not working | 210 |
Traffic data: Vaneform
Pricing
Website does not list public plan prices.
Trial: None · Observed 2026-11-03 · Source page
Pages & changes
Key pages
Weekly snapshots- Homesetu.co/
- Featuressetu.co/contact-sales Snapshot 2026-11-03
Changes
Design
Gradient Glow (Dark canvas, airy density) featuring centered headline + cta layout and pure typography & geometry visuals.
First-screen preview · click to zoom
First-screen pitch & conversion flow
“Building the most reliable financial infrastructure for next billion”
Centered Headline + CTA hero structure paired with book demo / contact sales CTA and no explicit trust bar.
Conversion path: Centered Headline + CTA + Pure Typography & Geometry → Book Demo / Contact Sales
- Category Positioning Anchor
Palette · click to copy
- Typography
- 8.0
- Color & Contrast
- 8.0
- Layout & Spacing
- 8.0
- Craft & Polish
- 8.0
- Distinctiveness
- 7.0
Structure
- Fonts
- Instrument Serif / Inter
- Hero layout
- Centered Headline + CTA
- Primary visual
- Pure Typography & Geometry
- Conversion CTA
- Book Demo / Contact Sales
- Social proof
- No Explicit Trust Bar
- Navigation
- Full-Width Top Bar
- Theme & density
- Dark · Airy
- Corners & depth
- Medium Radius · Hairline borders
Preview full AI design brief (includes :root CSS variables & layout rules)Style tokens only; never copy brand names, logos, copy, or images
# Design Brief: Gradient Glow (with Editorial)
Luminous radial glows and translucent glass panels, widely used across modern AI products.
## Design Tokens
```css
:root {
--background: #1a120e;
--surface: #2a221c;
--foreground: #f4efe6;
--muted-foreground: #b8aea3;
--accent: #efe8dc;
--radius: 8px;
--font-heading: "Instrument Serif", serif;
--font-body: "Inter", ui-sans-serif, system-ui, sans-serif;
}
```
Color area ratio: Background #1A120E (~62%) · Surface #2A221C (~8%) · Text #F4EFE6 (~12%) · Muted Text #B8AEA3 (~8%) · Accent #EFE8DC (~10%). Background and surface dominate the canvas; reserve the accent color for primary buttons and active states.
## Layout & Conversion Structure
- Hero layout: Centered Headline + CTA
- Navigation: Full-Width Top Bar
- Theme & density: Dark · Airy
- Border radius & elevation: Medium Radius; no drop shadows—separate layers with hairline borders and whitespace
- Primary visual medium: Pure Typography & Geometry
- Conversion CTA: Book Demo / Contact Sales
- Headline hook: Category Positioning Anchor
- Spatial layout notes: Centered Headline + CTA hero structure paired with book demo / contact sales CTA and no explicit trust bar.
- Visual summary: Gradient Glow (Dark canvas, airy density) featuring centered headline + cta layout and pure typography & geometry visuals.
## Avoid
- Muddy low-contrast text over gradients
- Overuse of full-screen rainbow backgrounds
- Cluttered dense tables in the hero
Implement the UI following the design tokens and layout specifications above: use only these color variables, and reserve the accent color strictly for primary actions and active states. Adopt only this visual style—never copy any reference product’s brand name, logo, copy, or imagery.
Questions & evidence
- How much website traffic does Setu get?
- Vaneform estimates 551.8K website visits in 2026-09. Visits can include repeat visits; this estimate measures web traffic separately from paying customers or revenue.Source
- What is Setu and what platforms does it support?
- Setu is catalogued under APIs, Webhooks & Integration Infrastructure: Building the most reliable financial infrastructure for next billion. Supported platforms: MCP Server, API.
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