Sherpaec

# Design Brief: Retro & Nostalgic (with Editorial)

Pixel typography, classic OS window chrome, or warm vintage print palettes.

## Design Tokens

```css
:root {
  --background: #e7d7a6;
  --surface: #1b1a16;
  --foreground: #1a1a1a;
  --muted-foreground: #5e6b4a;
  --accent: #e25a2a;
  --radius: 4px;
  --font-heading: "Archivo Black", ui-sans-serif, system-ui, sans-serif;
  --font-body: "Inter", ui-sans-serif, system-ui, sans-serif;
}
```

Color area ratio: Background #E7D7A6 (~42%) · Surface #1B1A16 (~28%) · Text #1A1A1A (~12%) · Muted Text #5E6B4A (~10%) · Accent #E25A2A (~8%). Background and surface dominate the canvas; reserve the accent color for primary buttons and active states.

## Layout & Conversion Structure

- Hero layout: Centered Headline + CTA
- Navigation: Full-Width Top Bar
- Theme & density: Light · Balanced
- Border radius & elevation: Small Radius; no drop shadows—separate layers with hairline borders and whitespace
- Primary visual medium: Illustration / Character Art
- Conversion CTA: Direct Checkout / View Pricing · Trust bar uses Stacked Avatars & Testimonials
- Headline hook: Direct Action Command
- Hero components: Custom Illustration
- Spatial layout notes: Centered Headline + CTA hero structure paired with direct checkout / view pricing CTA and stacked avatars & testimonials.
- Visual summary: Retro & Nostalgic (Light canvas, balanced density) featuring centered headline + cta layout and illustration / character art visuals.

## Avoid

- Generic modern corporate gradients
- Inconsistent mixing of modern flat UI and retro chrome

Implement the UI following the design tokens and layout specifications above: use only these color variables, and reserve the accent color strictly for primary actions and active states. Adopt only this visual style—never copy any reference product’s brand name, logo, copy, or imagery.