SplitMyExpenses
Uses AISimplify shared expenses with friends
splitmyexpenses.com App Store Google PlayFinance / Personal Finance & Budgeting
- Monthly visits
- 24.2K
- Up26.3%MoMSep 2026
- Public revenue
- Undisclosed
- No public revenue evidence yet
- Entry price
- $3.99/mo
- Lower than 71% of peersNiche median $5.99/mo
- Launched
- 3y ago
- 2023-06-05 · Est.
Traffic
Marketing moves
Launches, search & content, referrals, promotionsLaunched on Product HuntLaunch
Native mobile apps available for free on iOS & Android
Jan 19 · 10mo agoLaunch page
Launched on Product HuntLaunch
Split bills with friends, track balances, and settle up
Dec 7, 2023 · 2y agoLaunch page
Launched on BetaListLaunch
SplitMyExpenses – Import bills, split w/friends, charge on Venmo, AI Powered — Import bills, split w/friends, charge on Venmo, AI Powered
Jul 9, 2023 · 3y agoLaunch page
Launched on Show HN (2 pts)Launch
SplitMyExpenses – Modern bill splitting app w/AI + Bank/CC connections — Hey HN I'm Brad, the creator of SplitMyExpenses (SME)! I've always dreaded splitting expenses with friends after meals, so I'd usually do…
Jun 15, 2023 · 3y agoLaunch page
Launched on Product HuntLaunch
AI Powered Import bills, split w/friends, charge on Venmo
Jun 5, 2023 · 3y agoLaunch page
Third-party reviews & case dossiers
Acquisition breakdowns, engineer reviews & open-source metrics- Post excerpt:
- Hey HN I'm Brad, the creator of SplitMyExpenses (SME)! I've always dreaded splitting expenses with friends after meals, so I'd usually do it as a batch process after a few weeks. I always dreamed of a tool that fit that workflow seamlessly and couldn't find it, so I did the thing most software tinkerers do, build your own tool! It has evolved substantially o
Store data
- Rating
- Rating not syncedRating count not synced
- New ratings last mo
- —
- Price & IAP
- FreeIAP data not synced
- Current version
- —Store metadata
- Rating
- Rating not syncedRating count not synced
- New ratings last mo
- —
- Price & IAP
- FreeIAP data not synced
- Current version
- —Store metadata
Store assets, rating histograms, install tiers, and screenshots are synced from Apple App Store, Google Play, and Chrome Web Store.
Traffic sources
Traffic breakdown
Channels
- Organic Search52%
- Direct43%
- Other5%
Countries
- United States64%
- Canada6%
- Pakistan6%
- Vietnam5%
- United Kingdom4%
Search
Domain authority —Domain registered 2022-04-29
| Keyword | Monthly volume |
|---|---|
| splitwise alternatives | 980 |
| split bills | 930 |
| splitwise best alternative | 230 |
| splitmyexpenses | 160 |
| split my expenses | 160 |
Traffic data: Vaneform
Pricing
Trial: None · Free tier included · 1 paid tier ($3.99) · Observed 2026-11-04 · Source page
Entry price $3.99/mo, Lower than 71% of peers; “Personal Finance & Budgeting” median is $5.99/mo.View pricing benchmark
Pages & changes
Key pages
Weekly snapshotsChanges
Design
Soft & Friendly (Light canvas, balanced density) featuring split copy & visual layout and product ui screenshot / component visuals.
First-screen preview · click to zoom
First-screen pitch & conversion flow
“Simplify shared expenses with friends”
Split Copy & Visual hero structure paired with start free / sign up CTA and customer / press logo strip.
Conversion path: Split Copy & Visual + Product UI Screenshot / Component → Start Free / Sign Up · Trust bar: Customer / Press Logo Strip
- Pain Relief & Replacement
- Large Hero Product Shot
- Customer Logo Wall
Palette · click to copy
- Typography
- 8.0
- Color & Contrast
- 8.0
- Layout & Spacing
- 8.0
- Craft & Polish
- 8.0
- Distinctiveness
- 7.0
Structure
- Fonts
- Georgia
- Hero layout
- Split Copy & Visual
- Primary visual
- Product UI Screenshot / Component
- Conversion CTA
- Start Free / Sign Up
- Social proof
- Customer / Press Logo Strip
- Navigation
- Full-Width Top Bar
- Theme & density
- Light · Balanced
- Corners & depth
- Medium Radius · With shadow
Preview full AI design brief (includes :root CSS variables & layout rules)Style tokens only; never copy brand names, logos, copy, or images
# Design Brief: Soft & Friendly (with Editorial)
Warm low-saturation pastels, generous rounded corners, and approachable illustrations.
## Design Tokens
```css
:root {
--background: #ffffff;
--surface: #f7f8fa;
--foreground: #171a24;
--muted-foreground: #69717d;
--accent: #4b35e8;
--radius: 8px;
--font-heading: "Georgia", ui-sans-serif, system-ui, sans-serif;
--font-body: "Georgia", ui-sans-serif, system-ui, sans-serif;
}
```
Color area ratio: Background #FFFFFF (~76%) · Surface #F7F8FA (~12%) · Text #171A24 (~7%) · Muted Text #69717D (~3%) · Accent #4B35E8 (~2%). Background and surface dominate the canvas; reserve the accent color for primary buttons and active states.
## Layout & Conversion Structure
- Hero layout: Split Copy & Visual
- Navigation: Full-Width Top Bar
- Theme & density: Light · Balanced
- Border radius & elevation: Medium Radius; use elevation shadows to separate layers
- Primary visual medium: Product UI Screenshot / Component
- Conversion CTA: Start Free / Sign Up · Trust bar uses Customer / Press Logo Strip
- Headline hook: Pain Relief & Replacement
- Hero components: Large Hero Product Shot, Customer Logo Wall
- Spatial layout notes: Split Copy & Visual hero structure paired with start free / sign up CTA and customer / press logo strip.
- Visual summary: Soft & Friendly (Light canvas, balanced density) featuring split copy & visual layout and product ui screenshot / component visuals.
## Avoid
- Harsh pure-black backgrounds
- Sharp 0px corners
- Cold technical jargon in hero copy
Implement the UI following the design tokens and layout specifications above: use only these color variables, and reserve the accent color strictly for primary actions and active states. Adopt only this visual style—never copy any reference product’s brand name, logo, copy, or imagery.
Questions & evidence
- How much does SplitMyExpenses cost?
- Free: Free; Premium: $3.99/mo. Observed 2026-11-04. Check the source for current billing terms, usage limits and taxes.Source
- How much website traffic does SplitMyExpenses get?
- Vaneform estimates 24.2K website visits in 2026-09. Visits can include repeat visits; this estimate does not measure paying customers or revenue.Source
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