Products

Tabular

Create emails easily with our email builder.

tabular.email Marketing / Email Marketing

AI Benchmark
Desktop
Mobile
Monthly visits
55.5K
Down9.7%MoMSep 2026
Public revenue
Undisclosed
No public revenue evidence yet
Entry price
$26.1/mo
Higher than 59% of peersNiche median $19.99/mo
Creators
Max Bos
No social account linked+1 more creators
Launched
3y ago
2023-02-28 · Est.

Traffic

Monthly visitsData through Sep 2026

Marketing moves

Launches, search & content, referrals, promotions
X accounts@tabular_email
  • Launched on BetaListLaunch

    Tabular – Create HTML email templates using a no-code email template builder — Create HTML email templates using a no-code email template builder

    Jan 23, 2025 · 22mo agoLaunch page

  • Launched on Show HN (2 pts)Launch

    Email builder for managing Auth0 Email Templates — Hi HN, From our Auth0 experiences and hearing from other devs, we found that managing custom email templates for Auth0 tenants could be im…

    Nov 15, 2023 · 3y agoLaunch page

  • Launched on Product HuntLaunch

    Create responsive on-brand emails - intuitively

    Oct 25, 2023 · 3y agoLaunch page

  • Launched on Show HN (88 pts · 33 comments)Launch

    Tabular – Email design tool that generates bulletproof email HTML — Hi HN, I’ve developed (Tabular), a new email design tool that generates hybrid mobile-first email HTML. Think of emails for your app, such…

    Feb 28, 2023 · 3y agoLaunch page

Third-party reviews & case dossiers

Acquisition breakdowns, engineer reviews & open-source metrics
Show HN
2023-02-28Source
Post excerpt:
Hi HN, I’ve developed http://tabular.email (Tabular), a new email design tool that generates hybrid mobile-first email HTML. Think of emails for your app, such as user verification or welcome, newsletters, or marketing emails. My goal was to make designing emails as quick and intuitive as possible. To make a tool where everything is done visually (adjusting
Show HN
2023-11-15Source
Post excerpt:
Hi HN, From our Auth0 experiences and hearing from other devs, we found that managing custom email templates for Auth0 tenants could be improved. Earlier this year, I introduced Tabular (email builder) on HN. We've now added a direct integration with Auth0, that lets you directly upload Tabular emails to Auth0. To set it up, you'll have to create a Machine-t

Traffic sources

Sep 2026

Traffic breakdown

Channels

  • Organic Search49%
  • Direct42%
  • Other8%

Countries

  • United States21%
  • Indonesia7%
  • Vietnam7%
  • India6%
  • Mexico6%

Search

Domain authority —Domain registered 2018-04-23

KeywordMonthly volume
email format23.9K
champagne color17.5K
email sender reputation400
email builder html but strong graphic builder400
free email templates for gmail40

Traffic data: Vaneform

Pricing

Free
€ 0 forever
Plus
€ 24.17 per month billed yearly
Pro
€ 32.5 per month billed yearly
3 organization members · Unlimited exports · 100 email previews daily · 250GB/mo CDN quota
Organization
€ 82.5 per month billed yearly
5 organization members · Unlimited exports · 300 email previews daily · 250GB/mo CDN quota

Trial: None · Observed 2026-11-03 · Pricing page

Entry price $26.1/mo, Higher than 59% of peers; “Email Marketing” median is $19.99/mo.View pricing benchmark

Pages & changes

Tracked since 2023-10-25

Key pages

Weekly snapshots

Changes

No pricing, plan, or positioning changes detected since tracking started.

Design

First-screen visual analysis & :root CSS

Minimal Monochrome (Light canvas, airy density) featuring headline over large product shot layout and product ui screenshot / component visuals.

First-screen preview · click to zoom

First-screen pitch & conversion flow

“Create emails easily with our email builder.”

Headline Over Large Product Shot hero structure paired with direct input / instant try CTA and no explicit trust bar.

Conversion path: Headline Over Large Product Shot + Product UI Screenshot / Component → Direct Input / Instant Try

Palette · click to copy

5-D design score7.5 / 10
Typography
8.0
Color & Contrast
7.0
Layout & Spacing
8.0
Craft & Polish
8.0
Distinctiveness
6.0

Structure

Fonts
Inter
Primary visual
Product UI Screenshot / Component
Social proof
No Explicit Trust Bar
Navigation
Floating Pill Nav
Theme & density
Light · Airy
Corners & depth
Pill · With shadow
Preview full AI design brief (includes :root CSS variables & layout rules)Style tokens only; never copy brand names, logos, copy, or images
# Design Brief: Minimal Monochrome

Monochrome palette with a single accent color, hairline dividers, and generous whitespace.

## Design Tokens

```css
:root {
  --background: #ffffff;
  --surface: #f4f4f5;
  --foreground: #111111;
  --muted-foreground: #6b6b6b;
  --accent: #5b4bff;
  --radius: 9999px;
  --font-heading: "Inter", ui-sans-serif, system-ui, sans-serif;
  --font-body: "Inter", ui-sans-serif, system-ui, sans-serif;
}
```

Color area ratio: Background #FFFFFF (~52%) · Surface #F4F4F5 (~18%) · Text #111111 (~14%) · Muted Text #6B6B6B (~8%) · Accent #5B4BFF (~8%). Background and surface dominate the canvas; reserve the accent color for primary buttons and active states.

## Layout & Conversion Structure

- Hero layout: Headline Over Large Product Shot
- Navigation: Floating Pill Nav
- Theme & density: Light · Airy
- Border radius & elevation: Pill; use elevation shadows to separate layers
- Primary visual medium: Product UI Screenshot / Component
- Conversion CTA: Direct Input / Instant Try
- Headline hook: Pain Relief & Replacement
- Hero components: Large Hero Product Shot
- Spatial layout notes: Headline Over Large Product Shot hero structure paired with direct input / instant try CTA and no explicit trust bar.
- Visual summary: Minimal Monochrome (Light canvas, airy density) featuring headline over large product shot layout and product ui screenshot / component visuals.

## Avoid

- Multi-stop neon gradients
- Heavy drop shadows
- More than one competing accent color

Implement the UI following the design tokens and layout specifications above: use only these color variables, and reserve the accent color strictly for primary actions and active states. Adopt only this visual style—never copy any reference product’s brand name, logo, copy, or imagery.

Questions & evidence

How much does Tabular cost?
Free: € 0 forever; Plus: € 24.17 per month billed yearly; Pro: € 32.5 per month billed yearly; Organization: € 82.5 per month billed yearly. Observed 2026-11-03. Check the source for current billing terms, usage limits and taxes.Source
How much website traffic does Tabular get?
Vaneform estimates 55.5K website visits in 2026-09. Visits can include repeat visits; this estimate does not measure paying customers or revenue.Source

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Marketing / Email Marketing

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