Products

The Pattern

Uses AI

Understand Yourself on a Deeper Level

thepattern.com Google Play App StoreLifestyle / Astrology & Spirituality

AI Benchmark
Desktop
Mobile
Monthly visits
152.4K
Up9.3%MoMSep 2026
Public revenue
Undisclosed
No public revenue evidence yet
Entry price
Free
No monthly subscription pricing
Creators
Pattern Home, Inc.
No social account linkedCo-created with The Pattern
Launched
9y ago
2017-05-26 · Est.

Traffic

Monthly visitsData through Sep 2026
Events10 changes

Marketing moves

Launches, search & content, referrals, promotions
X accounts@thepattern

  • Launched on Google PlayLaunch

    The most accurate, personalized astrological insight into yourself and others.

    Oct 16, 2019 · 7y agoLaunch page

  • Launched on App StoreLaunch

    Created to help you feel seen and understood. A homegrown labor of love, The Pattern was born out of our founder’s personal journey of self-discovery. While trying to make sense of a challenging time, she recognized what an incredibly empow

    May 26, 2017 · 9y agoLaunch page

Store data

Google Play · App Store
The Pattern: Astrology
The Pattern: Astrology Google Playv5.38.0Teen

The most accurate, personalized astrological insight into yourself and others.

Pattern Home, Inc.Lifestyle
Updated 4mo ago
Rating
★ 3.9525.3K ratings
Install scale
1,000,000+Min 1M installs
Price & IAP
FreeIAP $8.99 - $83.99 per item
First released
2019-10-16Store metadata
Rating Distribution (1★–5★)5★ 61% · 1★ 13%
5
61%
4
9%
3
8%
2
9%
1
13%
Store Screenshots (8)
Latest Release Notes (v5.38.0)

Bonds Time Travel is here! Move through past and future dates to see how your relationship transits shift over time, with the same Transit Ring experience you already enjoy in Personal Transits. We’ve also refreshed the visuals to make each transit easier to follow. Turn on push notifications to stay connected and receive updates on freshly released personalized content. Follow @thepattern on Instagram

Created to help you feel seen and understood. A homegrown labor of love, The Pattern was born out of our founder’s personal journey of self-discovery. While trying to make sense of a challenging time, she recognized what an incredibly empowering tool our birth charts can be and sought to develop an application that could offer this information in a way that was easily digestible for all. Offering a psychological blueprint of one’s self and insight into the unique things they may be experiencing during a period of time, The Pattern acts as a mirror, helping you to better understand yourself and others, enabling connections to be made on a much deeper level. As featured in Vanity Fair, Time, TechCrunch, Vogue, Bustle, Mashable, Harper’s Bazaar, among others. For answers to commonly asked questions, please visit: https://thepattern.zendesk.com/hc/ For additional customer support, please email us: [contact@thepattern.com](mailto:contact@thepattern.com) FEATURES - *NEW: Explore yourself and your bonds on an even deeper level with the In-Depth conversation feature, powered by Your Pattern and completely private and secure. Talk about any of your relationship types including family and coworkers. - Your Pattern: In-depth insight into your unique personality traits and human design. - Your Transits: An informative overview of influential timing cycles you may encounter throughout your life - past, present and future. - Bonds: Explore your unique compatibility with friends and romantic interests. Gain valuable information about your most important relationships - or those of your favorite Public Figures. - Romantic Patterns: Gain valuable insight into your romantic dynamics with another individual; explore your strongest connections, and identify potential challenges that may require more thoughtful communication. - Friendship Patterns: Take a deep dive into your friends’ patterns to better understand the ways in which you can support one another. - Discover Collections: A mix of insights and brand new audio episodes about various aspects, as well as New Moon Guides, immersive audio, and more. New Collections & audio episodes released throughout the month. - Cosmic Climate: Influential cycles that may be affecting all of us collectively. Some people will feel these energies more personally than others. - Custom Friends: Create a profile for anyone to learn about your similarities and the various cycles they may be experiencing at any point in time. - Connect: Dating with Depth. Utilizing The Pattern’s proprietary algorithm, Connect offers insight into your compatibility with potential matches, enabling you to make more meaningful connections from the start. Follow @ThePattern on Facebook, Instagram, TikTok and Twitter. Share your favorite insights from The Pattern using #ThePattern The Pattern offers in-app purchases that enhance the user experience. Auto-renewing “Go Deeper+” subscriptions may be purchased to unlock additional content starting at $14.99 USD per month. Subscriptions are entirely optional and may be canceled at any time. Details are available in the Terms of Service, available here: https://www.thepattern.com/terms.html

The Pattern: Astrology
The Pattern: Astrology App Storev5.38.112+
Pattern Home, Inc.Lifestyle
Updated 4mo ago
Rating
★ 3.9614.4K ratings
New ratings last mo
—
Price & IAP
FreeIAP data not synced
First released
2017-05-26102 MB
Rating Distribution (1★–5★)5★ 63% · 1★ 16%
5
63%
4
8%
3
7%
2
6%
1
16%
Store Screenshots (8)
Latest Release Notes (v5.38.1)

Bonds Time Travel is here! Move through past and future dates to see how your relationship transits shift over time, with the same Transit Ring experience you already enjoy in Personal Transits. We’ve also refreshed the visuals to make each transit easier to follow. Be sure to turn on push notifications to stay connected and receive updates on freshly released personalized content! Follow @thepattern on Instagram — Enjoy even more personalized insights (now easier to find in the tab about You!), as well as all new romantic relationship and transit insights. We are sending out monthly moon journeys, 360 immersive audios, astrology classes that help you go deeper into what’s behind your chart and bonds, and so much more! What everyone gets for free: - Daily personalized updates about you and your romantic partner or friends - Bonds that you can view to explore your compatibility with anyone - Access to some of our content library, including chapters of Cosmic Climate - Manage your Friends and Custom Friends directly from their profile What our Go Deeper+ subscribers enjoy: - ALL NEW Romantic Timing cycles in Bond Transits - Unlimited access to the entire content library - Unlimited access to audio & written insights, conversations, and 360 immersive sound meditations - Traveling through time, which allows you to see how your life has been impacted during key moments in your life, both in the past and future - View unlimited bonds with anyone in your friends list or in our extensive public figures database - Classes in Astrology 101, to master all things astro in understandable terms - Full access to our Connect dating feature to find and chat with your perfect match Join our community today!

Created to help you feel seen and understood. A homegrown labor of love, The Pattern was born out of our founder’s personal journey of self-discovery. While trying to make sense of a challenging time, she recognized what an incredibly empowering tool our birth charts can be and sought to develop an application that could offer this information in a way that was easily digestible for all. Offering a psychological blueprint of one’s self and insight into the unique things they may be experiencing during a period of time, The Pattern acts as a mirror, helping you to better understand yourself and others, enabling connections to be made on a much deeper level. As featured in Vanity Fair, Time, TechCrunch, Vogue, Bustle, Mashable, Harper’s Bazaar, among others. For answers to commonly asked questions, please visit: https://thepattern.zendesk.com/hc/ For additional customer support, please email us: contact@thepattern.com FEATURES - *NEW: Explore yourself and your bonds on an even deeper level with the In-Depth conversation feature, powered by Your Pattern and completely private and secure. Talk about any of your relationship types including family and coworkers. - Your Pattern: In-depth insight into your unique personality traits and human design. - Your Transits: An informative overview of influential timing cycles you may encounter throughout your life - past, present and future. - Bonds: Explore your unique compatibility with friends and romantic interests. Gain valuable information about your most important relationships - or those of your favorite Public Figures. - Romantic Patterns: Gain valuable insight into your romantic dynamics with another individual; explore your strongest connections, and identify potential challenges that may require more thoughtful communication. - Friendship Patterns: Take a deep dive into your friends’ patterns to better understand the ways in which you can support one another. - Discover Collections: A mix of insights and brand new audio episodes about various aspects, as well as New Moon Guides, immersive audio, and more. New Collections & audio episodes released throughout the month. - Cosmic Climate: Influential cycles that may be affecting all of us collectively. Some people will feel these energies more personally than others. - Custom Friends: Create a profile for anyone to learn about your similarities and the various cycles they may be experiencing at any point in time. - Connect: Dating with Depth. Utilizing The Pattern’s proprietary algorithm, Connect offers insight into your compatibility with potential matches, enabling you to make more meaningful connections from the start. Follow @ThePattern on Facebook, Instagram, TikTok and Twitter. Share your favorite insights from The Pattern using #ThePattern The Pattern offers in-app purchases that enhance the user experience. Auto-renewing “Go Deeper+” subscriptions may be purchased to unlock additional content starting at $14.99 USD per month. Subscriptions are entirely optional and may be canceled at any time. Details are available in the Terms of Service, available here: https://www.thepattern.com/terms.html

Store assets, rating histograms, install tiers, and screenshots are synced from Apple App Store, Google Play, and Chrome Web Store.

Traffic sources

Sep 2026

Traffic breakdown

No traffic channel or country breakdown data for this website yet.

View similar products ↓

Search

Domain authority —Domain registered 2001-09-18

No search keyword data for this website yet.

Traffic data: Vaneform

Pricing

Public pricing: FreeRaw source text; structured plans are extracted after website capture.

Pages & changes

Tracked since 2026-07-31

Key pages

Weekly snapshots

Changes

  1. Nov 1 · 12d ago

    Homepage headline (H1) changed to “Understand Your Connections on a Deeper Level”Positioning

    Download The Pattern to get the most in-depth astrological insights today!→Understand Your Connections on a Deeper Level

  2. Nov 1 · 12d ago

    Adopted technology: AmplitudeFeatures

    —→Amplitude

  3. Nov 1 · 12d ago

    Removed technology: Cart FunctionalityFeatures

    Cart Functionality→—

  4. Nov 1 · 12d ago

    Removed technology: Google Analytics Enhanced eCommerceFeatures

    Google Analytics Enhanced eCommerce→—

  5. Nov 1 · 12d ago

    Adopted technology: Google CloudFeatures

    —→Google Cloud

  6. Nov 1 · 12d ago

    Adopted technology: Google Cloud CDNFeatures

    —→Google Cloud CDN

Design

First-screen visual analysis & :root CSS
Editorialwith Soft & Friendly· Captured Nov 3Compare "Astrology & Spirituality" screens →

Editorial (Light canvas, airy density) featuring split copy & visual layout and product ui screenshot / component visuals.

First-screen preview · click to zoom

First-screen pitch & conversion flow

“Understand Yourself on a Deeper Level”

Split Copy & Visual hero structure paired with download app / install extension CTA and stacked avatars & testimonials.

Conversion path: Split Copy & Visual + Product UI Screenshot / Component → Download App / Install Extension · Trust bar: Stacked Avatars & Testimonials

Palette · click to copy

5-D design score7.3 / 10
Typography
8.0
Color & Contrast
7.0
Layout & Spacing
8.0
Craft & Polish
7.0
Distinctiveness
6.0

Structure

Fonts
Playfair Display / Inter
Hero layout
Split Copy & Visual
Primary visual
Product UI Screenshot / Component
Conversion CTA
Download App / Install Extension
Social proof
Stacked Avatars & Testimonials
Navigation
Full-Width Top Bar
Theme & density
Light · Airy
Corners & depth
Medium Radius · With shadow
Preview full AI design brief (includes :root CSS variables & layout rules)Style tokens only; never copy brand names, logos, copy, or images
# Design Brief: Editorial (with Soft & Friendly)

Oversized serif headlines, narrow reading columns, and magazine-inspired grid layouts.

## Design Tokens

```css
:root {
  --background: #f6f1ea;
  --surface: #ffffff;
  --foreground: #1a1a1a;
  --muted-foreground: #8a8680;
  --accent: #111111;
  --radius: 8px;
  --font-heading: "Playfair Display", ui-sans-serif, system-ui, sans-serif;
  --font-body: "Inter", ui-sans-serif, system-ui, sans-serif;
}
```

Color area ratio: Background #F6F1EA (~52%) · Surface #FFFFFF (~20%) · Text #1A1A1A (~12%) · Muted Text #8A8680 (~9%) · Accent #111111 (~7%). Background and surface dominate the canvas; reserve the accent color for primary buttons and active states.

## Layout & Conversion Structure

- Hero layout: Split Copy & Visual
- Navigation: Full-Width Top Bar
- Theme & density: Light · Airy
- Border radius & elevation: Medium Radius; use elevation shadows to separate layers
- Primary visual medium: Product UI Screenshot / Component
- Conversion CTA: Download App / Install Extension · Trust bar uses Stacked Avatars & Testimonials
- Headline hook: Pain Relief & Replacement
- Hero components: Large Hero Product Shot
- Spatial layout notes: Split Copy & Visual hero structure paired with download app / install extension CTA and stacked avatars & testimonials.
- Visual summary: Editorial (Light canvas, airy density) featuring split copy & visual layout and product ui screenshot / component visuals.

## Avoid

- Generic SaaS hero templates
- Cramped multi-column feature grids
- Neon cyber accents

Implement the UI following the design tokens and layout specifications above: use only these color variables, and reserve the accent color strictly for primary actions and active states. Adopt only this visual style—never copy any reference product’s brand name, logo, copy, or imagery.

Questions & evidence

How much website traffic does The Pattern get?
Vaneform estimates 152.4K website visits in 2026-09. Visits can include repeat visits; this estimate does not measure paying customers or revenue.Source

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