TruHue
Uses AIDiscover the Hue for You
truhue.app App Store Chrome Web StoreLifestyle / Fashion & Beauty
- Monthly visits
- 6.3K
- Oct 2026
- Public revenue
- Undisclosed
- No public revenue evidence yet
- Entry price
- Free
- No monthly subscription pricing
- Launched
- 7mo ago
- 2026-05-01 · Est.
Traffic
Marketing moves
Launches, search & content, referrals, promotionsLaunched on Product HuntLaunch
color-analysis and makeup scoring
Sep 4 · 2mo agoLaunch page
At the time: <5K visits/moVisits: next 2 mo +76%Launched on App StoreLaunch
Wondering which makeup shades actually flatter YOUR color season? TruHue is the free Safari extension that scores every shade YAY, OKAY, or NAY — right on Sephora, Ulta, Amazon, MAC, Charlotte Tilbury, Fenty Beauty, Rare Beauty, NARS, and 1
May 1 · 7mo agoLaunch page
Store data
- Rating
- Rating not syncedRating count not synced
- New ratings last mo
- —
- Price & IAP
- FreeIAP data not synced
- First released
- 2026-05-011 MB
This update fixes a few bugs: affiliate links now work correctly across retailers, the color-matching toggle no longer needs to be switched off and back on to work, and the sign-in flow no longer shows an error page. Thanks for using TruHue!
Wondering which makeup shades actually flatter YOUR color season? TruHue is the free Safari extension that scores every shade YAY, OKAY, or NAY — right on Sephora, Ulta, Amazon, MAC, Charlotte Tilbury, Fenty Beauty, Rare Beauty, NARS, and 15+ other beauty retailers. No more swatch regret. No more "I thought this lipstick would work." WHAT IT DOES • Live YAY / OKAY / NAY badges on every shade swatch as you scroll • Works on Sephora, Ulta, Amazon, MAC, Charlotte Tilbury, Fenty Beauty, Rare Beauty, NARS, Tarte, ColourPop, ELF, NYX, Walgreens, CVS, Macy's, Glossier — 18 supported sites • Built on the 12-season Sci\Art color system — Soft Autumn, Bright Winter, True Summer, Light Spring, every season • Scores foundation, lipstick, blush, eyeshadow, lip gloss, nail polish, every category HOW IT WORKS 1. Install TruHue 2. Pick your color season from the popup 3. Shop normally on any supported beauty site 4. See colored badges (green = YAY, yellow = OKAY, red = NAY) right next to each shade QUESTIONS TRUHUE ANSWERS Which Sephora lipstick is right for a Soft Autumn? Open Sephora — every shade scored, live. What's the best Ulta foundation for Cool Winter? Open Ulta — TruHue shows you instantly. Is this MAC shade right for Bright Winter? Right on the product page. Yes, no, maybe. Best blush for Light Spring on Amazon? TruHue scores every shade against your season. WHO IT'S FOR • Anyone who's had a professional color analysis and wants to use their season while shopping • Color season hobbyists — Soft Summer, Deep Autumn, True Winter, the whole 12-season system • Anyone tired of returning lipsticks that looked right online and wrong in the mirror • Color analysts who want clients to keep getting it right between sessions WHY IT WORKS TruHue uses the real color science behind the 12-season system: undertone (warm, cool, neutral, olive), depth (fair to deep), chroma (muted to clear), and contrast. Every product in our 50,000+ shade database is scored against every season — what you see is the real match, not a guess. PRIVACY TruHue is private by design. We send only the product URL, the shade name, and your selected season. No personal data, no tracking, no account required. Free forever. THE 12 COLOR SEASONS Light Spring, True Spring, Bright Spring, Light Summer, True Summer, Soft Summer, Soft Autumn, True Autumn, Deep Autumn, Bright Winter, True Winter, Deep Winter — every season fully supported with science-based scoring. NEW: Sister-Season scoring — products that work for your season AND its closest neighbor. Built by a mother-daughter team at a kitchen table. Trained on 2,400+ verdicts from real Sci\Art-certified color analysts. Powered by a 50,000-product catalog updated daily. For iPhone Safari. Works wherever you shop beauty online. Stop guessing. Start matching.
- Rating
- Rating not syncedRating count not synced
- New ratings last mo
- —
- Price & IAP
- FreeIAP data not synced
- Current version
- —Store metadata
Store assets, rating histograms, install tiers, and screenshots are synced from Apple App Store, Google Play, and Chrome Web Store.
Traffic sources
Traffic breakdown
Channels
- Direct39%
- Organic Search31%
- Referrals10%
- Social6%
- Other13%
Countries
- United States100%
Search
Domain authority —Domain registered 2026-02-21
| Keyword | Monthly volume |
|---|---|
| is elf halo glow non comedogenic | 250 |
| comedogenic check | 200 |
| rhode color season | 140 |
| true autumn nail polish | — |
| cool summer color palette blush | — |
Traffic data: Vaneform
Pricing
Website does not list public plan prices.
Trial: None · Observed 2026-11-06 · Source page
Pages & changes
Key pages
Weekly snapshotsChanges
No pricing, plan, or positioning changes detected since tracking started.
Design
Editorial (Light canvas, airy density) featuring split copy & visual layout and product ui screenshot / component visuals.
First-screen preview · click to zoom
First-screen pitch & conversion flow
“Discover the Hue for You”
Split Copy & Visual hero structure paired with direct input / instant try CTA and no explicit trust bar.
Conversion path: Split Copy & Visual + Product UI Screenshot / Component → Direct Input / Instant Try
- Brand Manifesto & Curiosity
- Large Hero Product Shot
Palette · click to copy
- Typography
- 8.0
- Color & Contrast
- 8.0
- Layout & Spacing
- 7.0
- Craft & Polish
- 7.0
- Distinctiveness
- 7.0
Structure
- Fonts
- Fraunces / Public Sans
- Hero layout
- Split Copy & Visual
- Primary visual
- Product UI Screenshot / Component
- Conversion CTA
- Direct Input / Instant Try
- Social proof
- No Explicit Trust Bar
- Navigation
- Full-Width Top Bar
- Theme & density
- Light · Airy
- Corners & depth
- Small Radius · Hairline borders
Preview full AI design brief (includes :root CSS variables & layout rules)Style tokens only; never copy brand names, logos, copy, or images
# Design Brief: Editorial (with Soft & Friendly)
Oversized serif headlines, narrow reading columns, and magazine-inspired grid layouts.
## Design Tokens
```css
:root {
--background: #faf6f0;
--surface: #eeeae4;
--foreground: #1e1a17;
--muted-foreground: #4a4038;
--accent: #9c6367;
--radius: 4px;
--font-heading: "Fraunces", serif;
--font-body: "Public Sans", ui-sans-serif, system-ui, sans-serif;
}
```
Color area ratio: Background #FAF6F0 (~72%) · Surface #EEEAE4 (~12%) · Text #1E1A17 (~8%) · Muted Text #4A4038 (~5%) · Accent #9C6367 (~3%). Background and surface dominate the canvas; reserve the accent color for primary buttons and active states.
## Layout & Conversion Structure
- Hero layout: Split Copy & Visual
- Navigation: Full-Width Top Bar
- Theme & density: Light · Airy
- Border radius & elevation: Small Radius; no drop shadows—separate layers with hairline borders and whitespace
- Primary visual medium: Product UI Screenshot / Component
- Conversion CTA: Direct Input / Instant Try
- Headline hook: Brand Manifesto & Curiosity
- Hero components: Large Hero Product Shot
- Spatial layout notes: Split Copy & Visual hero structure paired with direct input / instant try CTA and no explicit trust bar.
- Visual summary: Editorial (Light canvas, airy density) featuring split copy & visual layout and product ui screenshot / component visuals.
## Avoid
- Generic SaaS hero templates
- Cramped multi-column feature grids
- Neon cyber accents
Implement the UI following the design tokens and layout specifications above: use only these color variables, and reserve the accent color strictly for primary actions and active states. Adopt only this visual style—never copy any reference product’s brand name, logo, copy, or imagery.
Questions & evidence
- How much website traffic does TruHue get?
- Vaneform estimates 6.3K website visits in 2026-10. Visits can include repeat visits; this estimate measures web traffic separately from paying customers or revenue.Source
- What is TruHue and what platforms does it support?
- TruHue is catalogued under Fashion & Beauty: Discover the Hue for You. Supported platforms: Mobile App, Browser Extension.
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