- Monthly visits
- 54.1K
- Down7.7%MoMOct 2026
- MRR
- $1,285
- 0.0%30d2026-08-18
- Entry price
- $99/mo
- Higher than 67% of peersNiche median $49/mo
- Launched
- 4mo ago
- 2026-07-12 · Est.
Traffic & revenue
- Oct 2026$33.1KVerified $33.1K/30d · monthly equiv.
- Jul 2026$79
Revenue evidence
Revenue figures outside TrustMRR, sorted by dateMarketing moves
Launches, search & content, referrals, promotions- made it to the news! https://x.com/i/trending/2121445021920403504 引用帖 @notmiramurati: In 11 weeks, we: 1. Ran 99 launches 2. Helped clients get 4,671 demos 3. Generated $1,1m Today, we’re open-sourcing our entire business: http://unfair.
@notmiramurati · 2026-11-14 · 132 likes · 6 reposts · 2,974 views
- this is fucking incredible. 引用帖 @notmiramurati: In 11 weeks, we: 1. Ran 99 launches 2. Helped clients get 4,671 demos 3. Generated $1,1m Today, we’re open-sourcing our entire business: http://unfair.so/strategy Launch checklists, prompt
@letcontactabhi · 2026-11-14 · 0 likes · 0 reposts · 96 views
unfair open-sources its business strategy and materialsPromotions
unfair announced it is open-sourcing its entire business strategy, including launch checklists, prompts, and details on its use of Grok bot agents.
Nov 14 · YesterdayX Post
At the time: 54.1K visits/mo3 concurrent movesunfair handled 10% of the week's most successful tech launchesProduct Activity
Ted stated that two of the most-watched tech launch videos of the week launched with unfair, accounting for 10% of last week's most successful launches.
Nov 14 · YesterdayBuild in PublicMilestoneX Post
At the time: 54.1K visits/mo3 concurrent movesunfair.so open-sources its launch strategyReferrals & Backlinks
Virgile Rietsch shared a post saying Ted leaked unfair’s launch strategy and linking to https://unfair.so/strategy. The quoted post says that in 11 weeks they ran 99 launches, helped clients get 4,671 demos, and generated $1,1m, and that they are open-sourcing the entire business, including launch checklists, prompts, and that 50% of the team are Grok bot agents.
Nov 13 · 2d agoX Post
At the time: 54.1K visits/mo3 concurrent movesunfair.so open-sources its entire businessPromotions
Ted says unfair is open-sourcing its entire business at unfair.so/strategy, including launch checklists, prompts, and that 50% of the team are Grok bot agents.
Nov 13 · 2d agoBuild in PublicMilestoneX Post
At the time: 54.1K visits/mo3 concurrent movesLaunched on TrustMRRLaunch
Helping companies to find, engage and outreach to potential users.
Jul 12 · 4mo agoLaunch page
Third-party reviews & case dossiers
Acquisition breakdowns, engineer reviews & open-source metricsHelping companies to find, engage and outreach to potential users.
Traffic sources
Traffic breakdown
Channels
- Direct72%
- Social22%
- Other6%
Countries
- India64%
- United States17%
- South Africa16%
- Thailand3%
Search
Domain authority 0Domain registered 2026-07-05
| Keyword | Monthly volume |
|---|---|
| unfair.so | 380 |
| unfairso | 190 |
| creators unfair so | 90 |
| who is theprinceraj | 30 |
| how do creators onboard on unfair.so | — |
Traffic data: Vaneform
Pricing
Trial: None · 3 paid tiers ($99–$990) · Observed 2026-11-01 · Pricing page
Entry price $99/mo, Higher than 67% of peers; “Influencer & UGC Marketing” median is $49/mo.View pricing benchmark
Pages & changes
Key pages
Weekly snapshotsChanges
No pricing, plan, or positioning changes detected since tracking started.
Design
Retro & Nostalgic (Light canvas, balanced density) featuring centered headline + input layout and pure typography & geometry visuals.
First-screen preview · click to zoom
First-screen pitch & conversion flow
“1000+ creators. First post today.”
Centered Headline + Input hero structure paired with direct input / instant try CTA and customer / press logo strip.
Conversion path: Centered Headline + Input + Pure Typography & Geometry → Direct Input / Instant Try · Trust bar: Customer / Press Logo Strip
- Outcome & Speed Promise
- Centered Prompt / Input
- Customer Logo Wall
Palette · click to copy
- Typography
- 9.0
- Color & Contrast
- 8.0
- Layout & Spacing
- 8.0
- Craft & Polish
- 8.0
- Distinctiveness
- 9.0
Structure
- Fonts
- Pixel Serif / Inter
- Hero layout
- Centered Headline + Input
- Primary visual
- Pure Typography & Geometry
- Conversion CTA
- Direct Input / Instant Try
- Social proof
- Customer / Press Logo Strip
- Navigation
- Full-Width Top Bar
- Theme & density
- Light · Balanced
- Corners & depth
- Medium Radius · Hairline borders
Preview full AI design brief (includes :root CSS variables & layout rules)Style tokens only; never copy brand names, logos, copy, or images
# Design Brief: Retro & Nostalgic (with Minimal Monochrome)
Pixel typography, classic OS window chrome, or warm vintage print palettes.
## Design Tokens
```css
:root {
--background: #ffffff;
--surface: #f5f7fc;
--foreground: #111111;
--muted-foreground: #555555;
--accent: #0047ff;
--radius: 8px;
--font-heading: "Pixel Serif", serif;
--font-body: "Inter", ui-sans-serif, system-ui, sans-serif;
}
```
Color area ratio: Background #FFFFFF (~78%) · Surface #F5F7FC (~3%) · Text #111111 (~10%) · Muted Text #555555 (~5%) · Accent #0047FF (~4%). Background and surface dominate the canvas; reserve the accent color for primary buttons and active states.
## Layout & Conversion Structure
- Hero layout: Centered Headline + Input
- Navigation: Full-Width Top Bar
- Theme & density: Light · Balanced
- Border radius & elevation: Medium Radius; no drop shadows—separate layers with hairline borders and whitespace
- Primary visual medium: Pure Typography & Geometry
- Conversion CTA: Direct Input / Instant Try · Trust bar uses Customer / Press Logo Strip
- Headline hook: Outcome & Speed Promise
- Hero components: Centered Prompt / Input, Customer Logo Wall
- Spatial layout notes: Centered Headline + Input hero structure paired with direct input / instant try CTA and customer / press logo strip.
- Visual summary: Retro & Nostalgic (Light canvas, balanced density) featuring centered headline + input layout and pure typography & geometry visuals.
## Avoid
- Generic modern corporate gradients
- Inconsistent mixing of modern flat UI and retro chrome
Implement the UI following the design tokens and layout specifications above: use only these color variables, and reserve the accent color strictly for primary actions and active states. Adopt only this visual style—never copy any reference product’s brand name, logo, copy, or imagery.
Questions & evidence
- How much does unfair.so cost?
- Unfair: $99/mo; Very Unfair: $249/mo; Launchmaxxing: $990/mo. Observed 2026-11-01. Check the source for current billing terms, usage limits and taxes.Source
- How much website traffic does unfair.so get?
- Vaneform estimates 54.1K website visits in 2026-10. Visits can include repeat visits; this estimate measures web traffic separately from paying customers or revenue.Source
- What is unfair.so and what platforms does it support?
- unfair.so is catalogued under Influencer & UGC Marketing: Creator marketing that ends in revenue. Supported platforms: Web.
- What is unfair.so's publicly disclosed revenue?
- TrustMRR records verified MRR of $1,285 observed on 2026-08-18.Source
Related products in this category
These products share a catalog category. Compare customer tasks, features and deployment requirements before treating them as alternatives.
| Product | Entry price | Visits | Revenue |
|---|---|---|---|
| InflactMatureInstagram Profile Viewer | — | 5M | Undisclosed |
| FaymMatureWeaving Content with Commerce | — | 2.3M | Undisclosed |
| SideShiftMatureTurn organic creator marketing into your most profitable growth channel. | $299/mo | 1.8M | $25M/yrClaimed |
| LaterMatureUnforgettable campaigns start with insight. | — | 1.5M | Undisclosed |
| SubmitHubMatureThe most-transparent place to promote your music. | — | 1.4M | $55KClaimed |
| LehLahMatureTurn creators into your most impactful growth engine | — | 1.2M | Undisclosed |