- Monthly visits
- 26.5K
- Up185.5%MoMOct 2026
- Public revenue
- Undisclosed
- No public revenue evidence yet
- Entry price
- $400/mo
- Higher than 98% of peersNiche median $14.99/mo
- Launched
- 4mo ago
- 2026-07-07 · Est.
Traffic
Marketing moves
Launches, search & content, referrals, promotions- We asked our team what problem Nino solves. They all said the same thing: your CPA and Financial Planner don't talk to each other.
@use_nino · 2026-10-27 · 4 likes · 3 reposts · 351 views
- If 30-year mortgage rates rise from 5% to 7%, you’ll pay 25% more for your house
@use_nino · 2026-09-02 · 4 likes · 0 reposts · 267 views
Nino launched on Show HN (1 pts · 2 comments)Launch
Nino – a dedicated CFP/CPA team and AI to manage your financial life — Nino is a dedicated CFP and CPA team, backed by an AI platform that connects your taxes, equity, investments, cash, and real estate into o…
Jul 8 · 4mo agoSource
Nino launched on Show HN (1 pts)Launch
Nino – A CFP/CPA team plus AI that models your whole financial picture
Jul 7 · 4mo agoSource
Third-party reviews & case dossiers
Acquisition breakdowns, engineer reviews & open-source metrics- Post excerpt:
- Nino is a dedicated CFP and CPA team, backed by an AI platform that connects your taxes, equity, investments, cash, and real estate into one always-current plan. In 2014, I pitched YC partners on an idea I called Nino, a personal assistant that could actually get things done for you. I got a rejection from Justin Kan the same evening. He said it was too earl
Traffic sources
Traffic breakdown
Channels
- Social34%
- Organic Search18%
- Display Ads16%
- Paid Search10%
- Other21%
Countries
- United States97%
- India3%
Search
Domain authority —Domain registered 2026-05-26
| Keyword | Monthly volume |
|---|---|
| facet | 57.2K |
| monarch money careers | 2,190 |
| warren wu tax | 200 |
| nino advisor | 160 |
| warren wu column | 80 |
Traffic data: Vaneform
Pricing
Trial: Try Nino’s AI software for 7 days without a credit card. · 2 paid tiers ($4800–$12000) · Observed 2026-11-03 · Pricing page
Entry price $400/mo, Higher than 98% of peers; “Tax” median is $14.99/mo.View pricing benchmark
Pages & changes
Key pages
Weekly snapshotsOfficial blog & changelog
Recent articles & product updatesNow you can - Filter mobile transactions by date, category, account and amount - The mobile Spending breakdown shows one month's top categories, with a month switcher - Nino reads an RSA's 83(b) election from your documents and asks you to
Forecast 2.0 for Everyone, Memory for All
Now you can - Forecast 2.0 is live for every household, with your Forecast 1 plans and life events carried over - Nino's memory is now on for everyone, and each memory links back to the message it came from - Settings now has a Connections
Now you can - Your latest insights now appear in a swipeable carousel on mobile Home - Manage sign-in methods, two-step verification and your household right from the mobile app - Syncing a connection now shows progress and tells you what c
Photos and Files in Mobile Chat
Now you can - Attach photos and files to a message to Nino on mobile, and open or share files in a thread - Hover a holding to see its price, today's move, your cost and how its value and gain are worked out - Stock and ETF prices now refre
Changes
No pricing, plan, or positioning changes detected since tracking started.
Design
Soft & Friendly (Light canvas, balanced density) featuring split copy & visual layout and photography / live video visuals.
First-screen preview · click to zoom
First-screen pitch & conversion flow
“Tax and financial planning built to grow your net worth”
Split Copy & Visual hero structure paired with book demo / contact sales CTA and live generated output showcase.
Conversion path: Split Copy & Visual + Photography / Live Video → Book Demo / Contact Sales · Trust bar: Live Generated Output Showcase
- Outcome & Speed Promise
- Floating Multi-Cards
- Metrics Strip
Palette · click to copy
- Typography
- 8.0
- Color & Contrast
- 8.0
- Layout & Spacing
- 8.0
- Craft & Polish
- 8.0
- Distinctiveness
- 7.0
Structure
- Fonts
- Inter
- Hero layout
- Split Copy & Visual
- Primary visual
- Photography / Live Video
- Conversion CTA
- Book Demo / Contact Sales
- Social proof
- Live Generated Output Showcase
- Navigation
- Full-Width Top Bar
- Theme & density
- Light · Balanced
- Corners & depth
- Large Radius · With shadow
Preview full AI design brief (includes :root CSS variables & layout rules)Style tokens only; never copy brand names, logos, copy, or images
# Design Brief: Soft & Friendly (with Enterprise Clean)
Warm low-saturation pastels, generous rounded corners, and approachable illustrations.
## Design Tokens
```css
:root {
--background: #f6f5f1;
--surface: #f8f7f3;
--foreground: #111114;
--muted-foreground: #73716e;
--accent: #111114;
--radius: 16px;
--font-heading: "Inter", ui-sans-serif, system-ui, sans-serif;
--font-body: "Inter", ui-sans-serif, system-ui, sans-serif;
}
```
Color area ratio: Background #F6F5F1 (~45%) · Surface #F8F7F3 (~32%) · Text #111114 (~12%) · Muted Text #73716E (~8%) · Accent #111114 (~3%). Background and surface dominate the canvas; reserve the accent color for primary buttons and active states.
## Layout & Conversion Structure
- Hero layout: Split Copy & Visual
- Navigation: Full-Width Top Bar
- Theme & density: Light · Balanced
- Border radius & elevation: Large Radius; use elevation shadows to separate layers
- Primary visual medium: Photography / Live Video
- Conversion CTA: Book Demo / Contact Sales · Trust bar uses Live Generated Output Showcase
- Headline hook: Outcome & Speed Promise
- Hero components: Floating Multi-Cards, Metrics Strip
- Spatial layout notes: Split Copy & Visual hero structure paired with book demo / contact sales CTA and live generated output showcase.
- Visual summary: Soft & Friendly (Light canvas, balanced density) featuring split copy & visual layout and photography / live video visuals.
## Avoid
- Harsh pure-black backgrounds
- Sharp 0px corners
- Cold technical jargon in hero copy
Implement the UI following the design tokens and layout specifications above: use only these color variables, and reserve the accent color strictly for primary actions and active states. Adopt only this visual style—never copy any reference product’s brand name, logo, copy, or imagery.
Questions & evidence
- How much does Nino cost?
- Plus: $4,800/yr (billed annually); Premier: $12K/yr (billed annually). Observed 2026-11-03. Check the source for current billing terms, usage limits and taxes.Source
- How much website traffic does Nino get?
- Vaneform estimates 26.5K website visits in 2026-10. Visits can include repeat visits; this estimate measures web traffic separately from paying customers or revenue.Source
- What is Nino and what platforms does it support?
- Nino is catalogued under Tax: Tax and financial planning built to grow your net worth. Supported platforms: Web.
Related products in this category
These products share a catalog category. Compare customer tasks, features and deployment requirements before treating them as alternatives.
| Product | Entry price | Visits | Revenue |
|---|---|---|---|
| ClearTaxMatureIndia’s Most Trusted Tax Filing Platform | — | 2.3M | Undisclosed |
| KoinlyMatureCrypto tax reports in under 20 minutes | $8.25/mo | 879.4K | Undisclosed |
| TaxTMIMatureSubscribe for Exclusive Tax Packages | $24/mo | 546.2K | Undisclosed |
| ezaudita®Descarga, administra y genera reportes con tus CFDIs | $14.3/mo | 480K | Undisclosed |
| Protean PAN ServicesPAN & Tax Information Network Services | — | 364.5K | Undisclosed |
| CoinLedgerCrypto Taxes Done In Minutes | $49/mo | 252K | Undisclosed |