Origin
AI-nativeMeet your proactive AI Financial Advisor.
useorigin.com Google Play App Store RedditFinance / Personal Finance & Budgeting
- Monthly visits
- 415.5K
- Up3.7%MoMSep 2026
- Public revenue
- Undisclosed
- No public revenue evidence yet
- Entry price
- Free
- No monthly subscription pricing
- Launched
- 3y ago
- 2023-01-08 · Est.
Traffic
Marketing moves
Launches, search & content, referrals, promotionsLaunched on Product HuntLaunch
The #1 app to invest, get advice & track spend.
Sep 5, 2024 · 2y agoLaunch page
Launched on Google PlayLaunch
Spending, AI Budgeting, & Net Worth Tracking
Jan 8, 2023 · 3y agoLaunch page
Store data
Spending, AI Budgeting, & Net Worth Tracking
- Rating
- ★ 4.40713 ratings
- Install scale
- 50,000+Min 50K installs
- Price & IAP
- FreeNo in-app purchases
- First released
- 2023-01-08Store metadata
Origin makes it effortless to track all your finances, create a budget, ask intelligent questions and understand your money – on your own and as a couple. Track everything. Get a full picture of your financial life. - Securely connect all your financial accounts in seconds - Track spending, cash flow, and subscriptions - Build smart AI budgets based on your habits - See your portfolio in one place with real-time performance, benchmarks, and analyst commentary - Share your account with a partner – at no extra cost Ask anything. Get tailored guidance from your AI Advisor. - Get Instant Insights on your spending and personalized investing guidance from your AI Advisor - Stay ahead with real-time alerts and tailored money and market recaps - Forecast major life events like buying a home or having a child - Understand where your money’s going – and why Maximize your money. Grow and protect your wealth with confidence - Receive personalized investment recommendations aligned with your risk profile and financial goals - Invest in AUM-fee free automated index portfolios - Earn more with a high-yield cash account - Explore curated stock bundles built by experts - Meet 1:1 with CFP® professionals - File your taxes and create estate plans - right inside the app No ads. Ever. Origin is private, secure, and SOC-2 compliant. We never sell your data, and we partner with trusted providers like Plaid, Finicity, and MX for secure connections. Trusted by Forbes, Fast Company, Axios, and more. Named Best Budgeting App by Forbes (July 2024) Join thousands taking control of their finances with Origin. Try it free today. Disclaimer: Investment advisory services are provided by Origin Investment Advisory, LLC, an SEC-registered investment adviser. Our AI tools deliver personalized investment advice subject to our fiduciary duty and regulatory oversight.
- Rating
- Rating not syncedRating count not synced
- New ratings last mo
- —
- Price & IAP
- FreeIAP data not synced
- Current version
- —Store metadata
Store assets, rating histograms, install tiers, and screenshots are synced from Apple App Store, Google Play, and Chrome Web Store.
Traffic sources
Traffic breakdown
Channels
- Direct68%
- Organic Search20%
- Email4%
- Social4%
- Other5%
Countries
- United States92%
- India2%
- United Kingdom1%
- Canada1%
Search
Domain authority —Domain registered 2019-02-08
| Keyword | Monthly volume |
|---|---|
| origin | 238.8K |
| origin financial | 28.8K |
| origin app | 4,150 |
| origin finance | 2,870 |
| useorigin | 710 |
Traffic data: Vaneform
Pricing
Public pricing: FreeRaw source text; structured plans are extracted after website capture.
Pages & changes
Key pages
Weekly snapshots- Homeuseorigin.com/
- Featuresuseorigin.com/products/spending Snapshot 2026-11-03
Changes
Design
Editorial (Dark canvas, airy density) featuring headline over large product shot layout and photography / live video visuals.
First-screen preview · click to zoom
First-screen pitch & conversion flow
“Meet your proactive AI Financial Advisor.”
Headline Over Large Product Shot hero structure paired with start free / sign up CTA and live generated output showcase.
Conversion path: Headline Over Large Product Shot + Photography / Live Video → Start Free / Sign Up · Trust bar: Live Generated Output Showcase
- Category Positioning Anchor
- Large Hero Product Shot
Palette · click to copy
- Typography
- 8.0
- Color & Contrast
- 7.0
- Layout & Spacing
- 7.0
- Craft & Polish
- 7.0
- Distinctiveness
- 6.0
Structure
- Fonts
- Instrument Serif / Inter
- Hero layout
- Headline Over Large Product Shot
- Primary visual
- Photography / Live Video
- Conversion CTA
- Start Free / Sign Up
- Social proof
- Live Generated Output Showcase
- Navigation
- Full-Width Top Bar
- Theme & density
- Dark · Airy
- Corners & depth
- Pill · With shadow
Preview full AI design brief (includes :root CSS variables & layout rules)Style tokens only; never copy brand names, logos, copy, or images
# Design Brief: Editorial (with Enterprise Clean)
Oversized serif headlines, narrow reading columns, and magazine-inspired grid layouts.
## Design Tokens
```css
:root {
--background: #2b6cb0;
--surface: #f7f8fa;
--foreground: #ffffff;
--muted-foreground: #d5e3f0;
--accent: #f8fbff;
--radius: 9999px;
--font-heading: "Instrument Serif", serif;
--font-body: "Inter", ui-sans-serif, system-ui, sans-serif;
}
```
Color area ratio: Background #2B6CB0 (~62%) · Surface #F7F8FA (~12%) · Text #FFFFFF (~14%) · Muted Text #D5E3F0 (~7%) · Accent #F8FBFF (~5%). Background and surface dominate the canvas; reserve the accent color for primary buttons and active states.
## Layout & Conversion Structure
- Hero layout: Headline Over Large Product Shot
- Navigation: Full-Width Top Bar
- Theme & density: Dark · Airy
- Border radius & elevation: Pill; use elevation shadows to separate layers
- Primary visual medium: Photography / Live Video
- Conversion CTA: Start Free / Sign Up · Trust bar uses Live Generated Output Showcase
- Headline hook: Category Positioning Anchor
- Hero components: Large Hero Product Shot
- Spatial layout notes: Headline Over Large Product Shot hero structure paired with start free / sign up CTA and live generated output showcase.
- Visual summary: Editorial (Dark canvas, airy density) featuring headline over large product shot layout and photography / live video visuals.
## Avoid
- Generic SaaS hero templates
- Cramped multi-column feature grids
- Neon cyber accents
Implement the UI following the design tokens and layout specifications above: use only these color variables, and reserve the accent color strictly for primary actions and active states. Adopt only this visual style—never copy any reference product’s brand name, logo, copy, or imagery.
Questions & evidence
- How much website traffic does Origin get?
- Vaneform estimates 415.5K website visits in 2026-09. Visits can include repeat visits; this estimate measures web traffic separately from paying customers or revenue.Source
- What is Origin and what platforms does it support?
- Origin is catalogued under Personal Finance & Budgeting: Meet your proactive AI Financial Advisor.. Supported platforms: Mobile App.
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