Products

UX Playbook

Build your first portfolio and get hired, master UX frameworks, and be a design leader withplaybooks, courses, & coaching.

uxplaybook.org Education / Skills & Online Courses

AI Benchmark
Desktop
Mobile
Monthly visits
18.2K
Down11.3%MoMOct 2026
MRR
$4,000Claimed
Disclosed 2026-09-29Indie Hackers
Entry price
$99/mo
Higher than 78% of peersNiche median $20.665/mo
Creators
Bryant Castro
No social account linkedCo-created with Camila García, Christopher Nguyen
Launched
5y ago
2021-05-16 · Est.

Traffic & revenue

Monthly visitsData through Oct 2026
MRRSelf-reported, unverified · Indie Hackers
  • Sep 2026$4,000Self-reported MRR · unverified
Events1 revenue disclosure · 2 changes

Revenue evidence

Publicly disclosed & verified revenue figures, sorted by date

Marketing moves

Launches, search & content, referrals, promotions
  • Launched on BetaListLaunch

    UX Portfolio Playbook – Get a UX job. Stress-free. — Get a UX job. Stress-free.

    Aug 24, 2023 · 3y agoLaunch page

  • Launched on Product HuntLaunch

    Handbook for junior UX designers

    Aug 7, 2023 · 3y agoLaunch page

  • Launched on Product HuntLaunch

    Grow meaningful in UX

    Apr 23, 2023 · 3y agoLaunch page

  • Launched on Product HuntLaunch

    Go from 0 to 10 job applications, in 7 days

    Jan 30, 2023 · 3y agoLaunch page

  • Launched on Product HuntLaunch

    Get your UX portfolio review in 48 hours

    Jan 2, 2023 · 3y agoLaunch page

Traffic sources

Oct 2026

Traffic breakdown

Channels

  • Organic Search39%
  • Direct33%
  • Referrals10%
  • Social6%
  • Other12%

Countries

  • United States35%
  • Brazil14%
  • India14%
  • United Kingdom8%
  • Australia7%

Search

Domain authority —Domain registered 2021-06-10

KeywordMonthly volume
how to stop doomscrolling2,390
types of layout ai220
what is hitl ux160
how to push back on stakeholder requests90
design user playbook danish design—

Traffic data: Vaneform

Pricing

User Experience Playbook
$99/once
Full access to 14 UX Plays · 132+ pro tips · 62+ templates · 17+ videos
Fast Track Designer (Everything) Bundle
$299/once
All 6 products · All 9 bonuses
Senior Designer Bundle
$199/once
4 products · 5 bonuses

Trial: None · 3 paid tiers ($99–$299) · Observed 2026-11-04 · Source page

Entry price $99/mo, Higher than 78% of peers; “Skills & Online Courses” median is $20.665/mo.View pricing benchmark

Pages & changes

Tracked since 2021-05-16

Key pages

Weekly snapshots
uxplaybook.org/ Snapshot 2026-11-04

Changes

  1. Nov 1 · 14d ago

    Removed technology: ConvertKitFeatures

    ConvertKit→—

    At the time: 18.2K visits/mo1 concurrent move
  2. Nov 1 · 14d ago

    Adopted technology: SentryFeatures

    —→Sentry

    At the time: 18.2K visits/mo1 concurrent move

Design

First-screen visual analysis & :root CSS

Minimal Monochrome (Light canvas, airy density) featuring centered headline + cta layout and illustration / character art visuals.

First-screen preview · click to zoom

First-screen pitch & conversion flow

“Position yourself as a skilled scrappy self-taught UX designer”

Centered Headline + CTA hero structure paired with direct checkout / view pricing CTA and stacked avatars & testimonials.

Conversion path: Centered Headline + CTA + Illustration / Character Art → Direct Checkout / View Pricing · Trust bar: Stacked Avatars & Testimonials

Palette · click to copy

5-D design score7.6 / 10
Typography
8.0
Color & Contrast
8.0
Layout & Spacing
8.0
Craft & Polish
7.0
Distinctiveness
7.0

Structure

Fonts
Arial
Primary visual
Illustration / Character Art
Social proof
Stacked Avatars & Testimonials
Navigation
Full-Width Top Bar
Theme & density
Light · Airy
Corners & depth
Small Radius · With shadow
Preview full AI design brief (includes :root CSS variables & layout rules)Style tokens only; never copy brand names, logos, copy, or images
# Design Brief: Minimal Monochrome (with Vibrant Pop)

Monochrome palette with a single accent color, hairline dividers, and generous whitespace.

## Design Tokens

```css
:root {
  --background: #ffffff;
  --surface: #f5f5f5;
  --foreground: #080808;
  --muted-foreground: #656565;
  --accent: #7a35e8;
  --radius: 4px;
  --font-heading: "Arial", ui-sans-serif, system-ui, sans-serif;
  --font-body: "Arial", ui-sans-serif, system-ui, sans-serif;
}
```

Color area ratio: Background #FFFFFF (~88%) · Surface #F5F5F5 (~2%) · Text #080808 (~7%) · Muted Text #656565 (~1%) · Accent #7A35E8 (~2%). Background and surface dominate the canvas; reserve the accent color for primary buttons and active states.

## Layout & Conversion Structure

- Hero layout: Centered Headline + CTA
- Navigation: Full-Width Top Bar
- Theme & density: Light · Airy
- Border radius & elevation: Small Radius; use elevation shadows to separate layers
- Primary visual medium: Illustration / Character Art
- Conversion CTA: Direct Checkout / View Pricing · Trust bar uses Stacked Avatars & Testimonials
- Headline hook: Target Audience Callout
- Hero components: Floating Multi-Cards, Metrics Strip
- Spatial layout notes: Centered Headline + CTA hero structure paired with direct checkout / view pricing CTA and stacked avatars & testimonials.
- Visual summary: Minimal Monochrome (Light canvas, airy density) featuring centered headline + cta layout and illustration / character art visuals.

## Avoid

- Multi-stop neon gradients
- Heavy drop shadows
- More than one competing accent color

Implement the UI following the design tokens and layout specifications above: use only these color variables, and reserve the accent color strictly for primary actions and active states. Adopt only this visual style—never copy any reference product’s brand name, logo, copy, or imagery.

Questions & evidence

How much does UX Playbook cost?
User Experience Playbook: $99/once; Fast Track Designer (Everything) Bundle: $299/once; Senior Designer Bundle: $199/once. Observed 2026-11-04. Check the source for current billing terms, usage limits and taxes.Source
How much website traffic does UX Playbook get?
Vaneform estimates 18.2K website visits in 2026-10. Visits can include repeat visits; this estimate measures web traffic separately from paying customers or revenue.Source
What is UX Playbook and what platforms does it support?
UX Playbook is catalogued under Skills & Online Courses: Build your first portfolio and get hired, master UX frameworks, and be a design leader withplaybooks, courses, & coaching.. Supported platforms: Web.
What is UX Playbook's publicly disclosed revenue?
Indie Hackers records a founder-reported figure of $4,000 /mo stated on 2026-09-29.Source

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