Wine Folly
The Best Place to Learn About Wine
winefolly.com App Store Google PlayEducation / Skills & Online Courses
- Monthly visits
- 368.6K
- Down14.6%MoMOct 2026
- Public revenue
- Undisclosed
- No public revenue evidence yet
- Entry price
- $8.25/mo
- Lower than 80% of peersNiche median $21.6/mo
- Launched
- 12y ago
- 2014-03-14 · Est.
Traffic
Marketing moves
Launches, search & content, referrals, promotions- https://t.co/GDuBicgNTK
@winefolly · 2026-11-09 · 1 likes · 0 reposts · 386 views
- https://t.co/wjvif50GF5
@winefolly · 2026-11-02 · 12 likes · 0 reposts · 1,144 views
Store data
- Rating
- ★ 5.002 ratings
- New ratings last mo
- —
- Price & IAP
- FreeIAP data not synced
- First released
- 2026-08-0543 MB
Registration and updated search functionality
Wine Folly+ puts the wine world in your pocket. Explore Wine Folly's signature interactive maps, learn to taste and pair with confidence, and grow your passion a little more every week — all made by real wine geeks. Interactive wine maps 32 detailed maps of the world's wine regions, zoomable in high resolution. Turn map layers on or off to see exactly what you want. Or turn them off to challenge your memory. Visual guides that make wine click More than a dozen infographics that turn complicated topics into something you can see: a beginner's wine guide, food and wine pairing, the colors of wine at full resolution, and aroma charts to use while tasting. Something new every week A new featured grape, region, and story each week to read, watch, and explore. Keep your curiosity growing, and find new amazing varieties and wine regions to explore. Made by real sommeliers Every map, guide, and article is created by the Wine Folly team. We're real, award-winning wine experts demystifying wine since 2011. Start free, then unlock the complete Wine Folly+ collection. A great study tool (CMS, WSET) in the palm of your hand or at home, on any device. Terms of Use: https://winefolly.com/terms-of-use/
- Rating
- Rating not syncedRating count not synced
- New ratings last mo
- —
- Price & IAP
- FreeIAP data not synced
- Current version
- —Store metadata
Store assets, rating histograms, install tiers, and screenshots are synced from Apple App Store, Google Play, and Chrome Web Store.
Traffic sources
Traffic breakdown
Channels
- Organic Search58%
- Direct34%
- Display Ads3%
- Other5%
Countries
- United States45%
- United Kingdom7%
- Canada5%
- Netherlands4%
- Poland3%
Search
Domain authority —Domain registered 2009-05-31
| Keyword | Monthly volume |
|---|---|
| variety of wine | 61.6K |
| types of wine | 22.7K |
| wine types | 12.6K |
| wine folly | 2,670 |
| white wines types | 200 |
Traffic data: Vaneform
Pricing
Trial: None · 1 paid tier ($8.25) · Observed 2026-11-03 · Pricing page
Entry price $8.25/mo, Lower than 80% of peers; “Skills & Online Courses” median is $21.6/mo.View pricing benchmark
Pages & changes
Key pages
Weekly snapshotsChanges
Design
Editorial (Dark canvas, balanced density) featuring split copy & visual layout and photography / live video visuals.
First-screen preview · click to zoom
First-screen pitch & conversion flow
“The Best Place to Learn About Wine”
Split Copy & Visual hero structure paired with start free / sign up CTA and stacked avatars & testimonials.
Conversion path: Split Copy & Visual + Photography / Live Video → Start Free / Sign Up · Trust bar: Stacked Avatars & Testimonials
- Category Positioning Anchor
Palette · click to copy
- Typography
- 8.0
- Color & Contrast
- 8.0
- Layout & Spacing
- 8.0
- Craft & Polish
- 8.0
- Distinctiveness
- 7.0
Structure
- Fonts
- Playfair Display / Inter
- Hero layout
- Split Copy & Visual
- Primary visual
- Photography / Live Video
- Conversion CTA
- Start Free / Sign Up
- Social proof
- Stacked Avatars & Testimonials
- Navigation
- Full-Width Top Bar
- Theme & density
- Dark · Balanced
- Corners & depth
- Pill · Hairline borders
Preview full AI design brief (includes :root CSS variables & layout rules)Style tokens only; never copy brand names, logos, copy, or images
# Design Brief: Editorial
Oversized serif headlines, narrow reading columns, and magazine-inspired grid layouts.
## Design Tokens
```css
:root {
--background: #1c241c;
--surface: #ffffff;
--foreground: #ffffff;
--muted-foreground: #d6d6d6;
--accent: #b11226;
--radius: 9999px;
--font-heading: "Playfair Display", ui-sans-serif, system-ui, sans-serif;
--font-body: "Inter", ui-sans-serif, system-ui, sans-serif;
}
```
Color area ratio: Background #1C241C (~52%) · Surface #FFFFFF (~18%) · Text #FFFFFF (~12%) · Muted Text #D6D6D6 (~8%) · Accent #B11226 (~10%). Background and surface dominate the canvas; reserve the accent color for primary buttons and active states.
## Layout & Conversion Structure
- Hero layout: Split Copy & Visual
- Navigation: Full-Width Top Bar
- Theme & density: Dark · Balanced
- Border radius & elevation: Pill; no drop shadows—separate layers with hairline borders and whitespace
- Primary visual medium: Photography / Live Video
- Conversion CTA: Start Free / Sign Up · Trust bar uses Stacked Avatars & Testimonials
- Headline hook: Category Positioning Anchor
- Spatial layout notes: Split Copy & Visual hero structure paired with start free / sign up CTA and stacked avatars & testimonials.
- Visual summary: Editorial (Dark canvas, balanced density) featuring split copy & visual layout and photography / live video visuals.
## Avoid
- Generic SaaS hero templates
- Cramped multi-column feature grids
- Neon cyber accents
Implement the UI following the design tokens and layout specifications above: use only these color variables, and reserve the accent color strictly for primary actions and active states. Adopt only this visual style—never copy any reference product’s brand name, logo, copy, or imagery.
Questions & evidence
- How much does Wine Folly cost?
- Wine Folly+: $8.25/mo (billed annually) (annual billing available). Observed 2026-11-03. Check the source for current billing terms, usage limits and taxes.Source
- How much website traffic does Wine Folly get?
- Vaneform estimates 368.6K website visits in 2026-10. Visits can include repeat visits; this estimate measures web traffic separately from paying customers or revenue.Source
- What is Wine Folly and what platforms does it support?
- Wine Folly is catalogued under Skills & Online Courses: The Best Place to Learn About Wine. Supported platforms: Mobile App.
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