Products

Wishes

Uses AI

Get exactly what you wished for

wishes.app Lifestyle / Gifts, Weddings & Celebrations

AI Benchmark
Desktop
Mobile
Monthly visits
10K
Up15.0%MoMSep 2026
Public revenue
Undisclosed
No public revenue evidence yet
Entry price
$1.99/mo
Lower than 94% of peersNiche median $9.99/mo
Creators
Alexandra Protsenko
@alexfoundercph· 7 followersCo-created with Vladislav Kartashov
Launched
2y ago
2024-10-22 · Est.

Traffic

Monthly visitsData through Sep 2026
Events18 changes · 3 marketing moves

Marketing moves

Launches, search & content, referrals, promotions
  • Launched on Uneed (#37)Launch

    Wishes — Create and share wishlists and registries for any occasion

    Oct 24 · 21d agoLaunch page

    At the time: 10K visits/mo19 concurrent moves
  • Launched on Product HuntLaunch

    Tell your AI what you love, it goes on your wishlist

    Oct 22 · 23d agoLaunch page

    At the time: 10K visits/mo19 concurrent moves
  • Launched on BetaListLaunch

    Wishes – Create and share wishlists so friends can reserve gifts — Create and share wishlists so friends can reserve gifts

    Jun 25 · 5mo agoLaunch page

  • Launched on Product HuntLaunch

    Shareable wishlist for any occasion

    Oct 22, 2024 · 2y agoLaunch page

Traffic sources

Sep 2026

Traffic breakdown

Channels

  • Direct40%
  • Organic Search33%
  • Referrals10%
  • Social6%
  • Other11%

Countries

  • United States57%
  • India22%
  • Spain11%
  • Pakistan10%

Search

Domain authority —Domain registered 2023-11-25

KeywordMonthly volume
wish118.4K
wishes7,680
wishes com in620
wishess460
free secret santa generator200

Traffic data: Vaneform

Pricing

Free
$0 forever
Up to 3 wishlists
Wishes Plus
$9.99/yr (billed annually)
Unlimited wishlists
One more wishlist
$1.99/once
Single theme
$1.99/once

Trial: None · 3 paid tiers ($1.99–$9.99) · Observed 2026-11-04 · Pricing page

Entry price $1.99/mo, Lower than 94% of peers; “Gifts, Weddings & Celebrations” median is $9.99/mo.View pricing benchmark

Pages & changes

Tracked since 2024-10-22

Key pages

Weekly snapshots

Changes

  1. Nov 1 · 13d ago

    Homepage headline (H1) changed to “Your Christmas wishlist in one link”Positioning

    Get Exactly What You Wished→Your Christmas wishlist in one link

  2. Nov 1 · 13d ago

    Adopted technology: Cart FunctionalityFeatures

    —→Cart Functionality

  3. Nov 1 · 13d ago

    Removed technology: Framer SitesFeatures

    Framer Sites→—

  4. Nov 1 · 13d ago

    Removed technology: Google CloudFeatures

    Google Cloud→—

  5. Nov 1 · 13d ago

    Removed technology: Google Cloud TraceFeatures

    Google Cloud Trace→—

  6. Nov 1 · 13d ago

    Removed technology: Google Font APIFeatures

    Google Font API→—

Design

First-screen visual analysis & :root CSS

Soft & Friendly (Light canvas, balanced density) featuring split copy & visual layout and product ui screenshot / component visuals.

First-screen preview · click to zoom

First-screen pitch & conversion flow

“Get exactly what you wished for”

Split Copy & Visual hero structure paired with start free / sign up CTA and user count, rating, or key metrics.

Conversion path: Split Copy & Visual + Product UI Screenshot / Component → Start Free / Sign Up · Trust bar: User Count, Rating, or Key Metrics

Palette · click to copy

5-D design score7.9 / 10
Typography
8.0
Color & Contrast
8.0
Layout & Spacing
8.0
Craft & Polish
8.0
Distinctiveness
7.0

Structure

Fonts
Nunito
Primary visual
Product UI Screenshot / Component
Conversion CTA
Start Free / Sign Up
Social proof
User Count, Rating, or Key Metrics
Navigation
Full-Width Top Bar
Theme & density
Light · Balanced
Corners & depth
Large Radius · With shadow
Preview full AI design brief (includes :root CSS variables & layout rules)Style tokens only; never copy brand names, logos, copy, or images
# Design Brief: Soft & Friendly (with Gradient Glow)

Warm low-saturation pastels, generous rounded corners, and approachable illustrations.

## Design Tokens

```css
:root {
  --background: #f7f0f7;
  --surface: #ffffff;
  --foreground: #211a28;
  --muted-foreground: #77717f;
  --accent: #f17f65;
  --radius: 16px;
  --font-heading: "Nunito", ui-sans-serif, system-ui, sans-serif;
  --font-body: "Nunito", ui-sans-serif, system-ui, sans-serif;
}
```

Color area ratio: Background #F7F0F7 (~67%) · Surface #FFFFFF (~12%) · Text #211A28 (~10%) · Muted Text #77717F (~7%) · Accent #F17F65 (~4%). Background and surface dominate the canvas; reserve the accent color for primary buttons and active states.

## Layout & Conversion Structure

- Hero layout: Split Copy & Visual
- Navigation: Full-Width Top Bar
- Theme & density: Light · Balanced
- Border radius & elevation: Large Radius; use elevation shadows to separate layers
- Primary visual medium: Product UI Screenshot / Component
- Conversion CTA: Start Free / Sign Up · Trust bar uses User Count, Rating, or Key Metrics
- Headline hook: Outcome & Speed Promise
- Hero components: Floating Multi-Cards, Metrics Strip
- Spatial layout notes: Split Copy & Visual hero structure paired with start free / sign up CTA and user count, rating, or key metrics.
- Visual summary: Soft & Friendly (Light canvas, balanced density) featuring split copy & visual layout and product ui screenshot / component visuals.

## Avoid

- Harsh pure-black backgrounds
- Sharp 0px corners
- Cold technical jargon in hero copy

Implement the UI following the design tokens and layout specifications above: use only these color variables, and reserve the accent color strictly for primary actions and active states. Adopt only this visual style—never copy any reference product’s brand name, logo, copy, or imagery.

Questions & evidence

How much does Wishes cost?
Free: $0 forever; Wishes Plus: $9.99/yr (billed annually); One more wishlist: $1.99/once; Single theme: $1.99/once. Observed 2026-11-04. Check the source for current billing terms, usage limits and taxes.Source
How much website traffic does Wishes get?
Vaneform estimates 10K website visits in 2026-09. Visits can include repeat visits; this estimate does not measure paying customers or revenue.Source

Related products in this category

Lifestyle / Gifts, Weddings & Celebrations

These products share a catalog category. Compare customer tasks, features and deployment requirements before treating them as alternatives.