Products

Yola

Uses AI

Create a professional, free website in minutes

yola.com Marketing / Website & Landing Page Builders

AI Benchmark
Desktop
Mobile
Monthly visits
156.1K
Down9.6%MoMSep 2026
Public revenue
Undisclosed
No public revenue evidence yet
Entry price
$14/mo
Higher than 50% of peersNiche median $14/mo
Creators
Eugene Gusarov
@eugene_gusarov· 9,569 followers
Launched
17mo ago
2025-06-29 · Est.

Traffic

Monthly visitsData through Sep 2026 · Oct 2026 pending
Events4 changes

Marketing moves

Launches, search & content, referrals, promotions
  • Launched on IndiePageLaunch

    Yola — Create a professional free website with AI in minutes

    Jun 29, 2025 · 17mo agoLaunch page

Traffic sources

Sep 2026

Traffic breakdown

Channels

  • Direct64%
  • Organic Search22%
  • Referrals5%
  • Email4%
  • Other5%

Countries

  • United States32%
  • South Africa11%
  • Australia6%
  • Brazil6%
  • Netherlands4%

Search

Domain authority —Domain registered 2001-06-11

KeywordMonthly volume
domain name search1.9M
free website builder28.2K
free website18.3K
yola8,130
yolasite180

Traffic data: Vaneform

Pricing

Business Elite
Unknown
Business
Unknown
Personal
Unknown
Free
Free

Trial: None · Free tier included · Observed 2026-11-03 · Pricing page

Entry price $14/mo, Higher than 50% of peers; “Website & Landing Page Builders” median is $14/mo.View pricing benchmark

Pages & changes

Tracked since 2026-09-15

Key pages

Weekly snapshots
www.yola.com/ Snapshot 2026-11-04

Changes

  1. Nov 1 · 14d ago

    Homepage headline (H1) changed to “Create a professional,  free website in minutes”Positioning

    Create a professional, free website in minutes→Create a professional,  free website in minutes

  2. Nov 1 · 14d ago

    Removed technology: Google Font APIFeatures

    Google Font API→—

  3. Nov 1 · 14d ago

    Adopted technology: VimeoFeatures

    —→Vimeo

  4. Nov 1 · 14d ago

    Homepage title changed to “Make a Free Website - Free Website Builder - Yola”Positioning

    Yola - Make a Free Website→Make a Free Website - Free Website Builder - Yola

Design

First-screen visual analysis & :root CSS

Soft & Friendly (Light canvas, airy density) featuring centered headline + input layout and interactive hero demo / tool visuals.

First-screen preview · click to zoom

First-screen pitch & conversion flow

“Create a professional, free website in minutes”

Centered Headline + Input hero structure paired with direct input / instant try CTA and stacked avatars & testimonials.

Conversion path: Centered Headline + Input + Interactive Hero Demo / Tool → Direct Input / Instant Try · Trust bar: Stacked Avatars & Testimonials

Palette · click to copy

5-D design score7.3 / 10
Typography
8.0
Color & Contrast
7.0
Layout & Spacing
8.0
Craft & Polish
7.0
Distinctiveness
6.0

Structure

Fonts
Inter
Primary visual
Interactive Hero Demo / Tool
Social proof
Stacked Avatars & Testimonials
Navigation
Floating Pill Nav
Theme & density
Light · Airy
Corners & depth
Large Radius · With shadow
Preview full AI design brief (includes :root CSS variables & layout rules)Style tokens only; never copy brand names, logos, copy, or images
# Design Brief: Soft & Friendly (with Minimal Monochrome)

Warm low-saturation pastels, generous rounded corners, and approachable illustrations.

## Design Tokens

```css
:root {
  --background: #d7e7f6;
  --surface: #ffffff;
  --foreground: #111111;
  --muted-foreground: #5c6570;
  --accent: #d4145a;
  --radius: 16px;
  --font-heading: "Inter", ui-sans-serif, system-ui, sans-serif;
  --font-body: "Inter", ui-sans-serif, system-ui, sans-serif;
}
```

Color area ratio: Background #D7E7F6 (~52%) · Surface #FFFFFF (~22%) · Text #111111 (~12%) · Muted Text #5C6570 (~6%) · Accent #D4145A (~8%). Background and surface dominate the canvas; reserve the accent color for primary buttons and active states.

## Layout & Conversion Structure

- Hero layout: Centered Headline + Input
- Navigation: Floating Pill Nav
- Theme & density: Light · Airy
- Border radius & elevation: Large Radius; use elevation shadows to separate layers
- Primary visual medium: Interactive Hero Demo / Tool
- Conversion CTA: Direct Input / Instant Try · Trust bar uses Stacked Avatars & Testimonials
- Headline hook: Outcome & Speed Promise
- Hero components: Centered Prompt / Input
- Spatial layout notes: Centered Headline + Input hero structure paired with direct input / instant try CTA and stacked avatars & testimonials.
- Visual summary: Soft & Friendly (Light canvas, airy density) featuring centered headline + input layout and interactive hero demo / tool visuals.

## Avoid

- Harsh pure-black backgrounds
- Sharp 0px corners
- Cold technical jargon in hero copy

Implement the UI following the design tokens and layout specifications above: use only these color variables, and reserve the accent color strictly for primary actions and active states. Adopt only this visual style—never copy any reference product’s brand name, logo, copy, or imagery.

Questions & evidence

How much does Yola cost?
Business Elite: Unknown; Business: Unknown; Personal: Unknown; Free: Free. Observed 2026-11-03. Check the source for current billing terms, usage limits and taxes.Source
How much website traffic does Yola get?
Vaneform estimates 156.1K website visits in 2026-09. Visits can include repeat visits; this estimate measures web traffic separately from paying customers or revenue.Source
What is Yola and what platforms does it support?
Yola is catalogued under Website & Landing Page Builders: Create a professional, free website in minutes. Supported platforms: Web.

Related products in this category

Marketing / Website & Landing Page Builders

These products share a catalog category. Compare customer tasks, features and deployment requirements before treating them as alternatives.