Welcome to automation in the agentic era
zapier.app RedditBusiness Operations / Workflow Automation & Integrations
- Monthly visits
- 167.9K
- Down15.2%MoMSep 2026
- Public revenue
- Undisclosed
- No public revenue evidence yet
- Entry price
- $19.99/mo
- Lower than 62% of peersNiche median $29/mo
- Creators
- Unlinked
- No verified creators
- Launched
- 4y ago
- 2022-09-20 · Est.
Traffic
Marketing moves
Launches, search & content, referrals, promotions- S/o @anjasimic 💪
@zapier · 2026-11-12 · 0 likes · 0 reposts · 251 views
Zapier shares AutomationBench results for Claude Fable 5.2Referrals & Backlinks
Zapier evaluated Anthropic models on Zapier AutomationBench, reporting that Claude Fable 5.2 scored 51.4% compared to Sonnet 5.5's 44.6%. Fable solved 338 tasks versus 294 and took fewer steps per task, while Sonnet was cheaper per task.
Nov 11 · 3d agoX Post
New product launchLaunch
Sep 20, 2022 · 4y agoWebsite
MCP Server & Agent Ecosystem
- Ecosystem & integrations:
- ClaudeChatGPTCursorGoogle SheetsGmailSlackGoogle CalendarGoogle DriveHubSpotFacebook Lead Ads
Traffic sources
Traffic breakdown
Channels
- Direct64%
- Referrals19%
- Email7%
- Organic Search5%
- Other4%
Countries
- United States49%
- Canada8%
- India6%
- United Kingdom4%
- Switzerland4%
Search
Domain authority —Domain registered 2022-09-20
| Keyword | Monthly volume |
|---|---|
| mexc login | 28.9K |
| smart goals calculator | 270 |
| school ai unblocked | 120 |
| commodity code 3209 | 90 |
| hs code us to aus | 70 |
Traffic data: Vaneform
Pricing
Trial: None · Free tier included · 2 paid tiers ($19.99–$69) · Enterprise custom tier · Observed 2026-11-05 · Pricing page
Entry price $19.99/mo, Lower than 62% of peers; “Workflow Automation & Integrations” median is $29/mo.View pricing benchmark
Pages & changes
Key pages
Weekly snapshotsChanges
No pricing, plan, or positioning changes detected since tracking started.
Design
Minimal Monochrome (Light canvas, airy density) featuring centered headline + cta layout and photography / live video visuals.
First-screen preview · click to zoom
First-screen pitch & conversion flow
“Welcome to automation in the agentic era”
Centered Headline + CTA hero structure paired with start free / sign up CTA and no explicit trust bar.
Conversion path: Centered Headline + CTA + Photography / Live Video → Start Free / Sign Up
- Category Positioning Anchor
- Video Demo
Palette · click to copy
- Typography
- 8.0
- Color & Contrast
- 7.0
- Layout & Spacing
- 8.0
- Craft & Polish
- 7.0
- Distinctiveness
- 6.0
Structure
- Fonts
- Degular Display / Inter
- Hero layout
- Centered Headline + CTA
- Primary visual
- Photography / Live Video
- Conversion CTA
- Start Free / Sign Up
- Social proof
- No Explicit Trust Bar
- Navigation
- Full-Width Top Bar
- Theme & density
- Light · Airy
- Corners & depth
- Medium Radius · Hairline borders
Preview full AI design brief (includes :root CSS variables & layout rules)Style tokens only; never copy brand names, logos, copy, or images
# Design Brief: Minimal Monochrome
Monochrome palette with a single accent color, hairline dividers, and generous whitespace.
## Design Tokens
```css
:root {
--background: #fffefb;
--surface: #ffffff;
--foreground: #201515;
--muted-foreground: #5c5852;
--accent: #ff4f00;
--radius: 8px;
--font-heading: "Degular Display", ui-sans-serif, system-ui, sans-serif;
--font-body: "Inter", ui-sans-serif, system-ui, sans-serif;
}
```
Color area ratio: Background #FFFEFB (~62%) · Surface #FFFFFF (~14%) · Text #201515 (~8%) · Muted Text #5C5852 (~4%) · Accent #FF4F00 (~12%). Background and surface dominate the canvas; reserve the accent color for primary buttons and active states.
## Layout & Conversion Structure
- Hero layout: Centered Headline + CTA
- Navigation: Full-Width Top Bar
- Theme & density: Light · Airy
- Border radius & elevation: Medium Radius; no drop shadows—separate layers with hairline borders and whitespace
- Primary visual medium: Photography / Live Video
- Conversion CTA: Start Free / Sign Up
- Headline hook: Category Positioning Anchor
- Hero components: Video Demo
- Spatial layout notes: Centered Headline + CTA hero structure paired with start free / sign up CTA and no explicit trust bar.
- Visual summary: Minimal Monochrome (Light canvas, airy density) featuring centered headline + cta layout and photography / live video visuals.
## Avoid
- Multi-stop neon gradients
- Heavy drop shadows
- More than one competing accent color
Implement the UI following the design tokens and layout specifications above: use only these color variables, and reserve the accent color strictly for primary actions and active states. Adopt only this visual style—never copy any reference product’s brand name, logo, copy, or imagery.
Questions & evidence
- How much does Zapier cost?
- Free: Free; Professional: $19.99/mo; Team: $69/mo; Enterprise: Contact sales. Observed 2026-11-05. Check the source for current billing terms, usage limits and taxes.Source
- How much website traffic does Zapier get?
- Vaneform estimates 167.9K website visits in 2026-09. Visits can include repeat visits; this estimate measures web traffic separately from paying customers or revenue.Source
- What is Zapier and what platforms does it support?
- Zapier is catalogued under Workflow Automation & Integrations: Welcome to automation in the agentic era. Supported platforms: MCP Server, CLI / SDK, API.
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