Zepeto
Create a 3d animated version of yourself
zepeto.me Google Play App StoreCreator Economy & Community / Social Networks & Apps
- Monthly visits
- 354.3K
- Down3.5%MoMSep 2026
- Public revenue
- Undisclosed
- No public revenue evidence yet
- Entry price
- Free
- No monthly subscription pricing
- Launched
- 8y ago
- 2018-03-01 · Est.
Traffic
Marketing moves
Launches, search & content, referrals, promotionsLaunched on Product HuntLaunch
Create and sell clothes to 140 million avatars from home
Apr 23, 2020 · 6y agoLaunch page
Launched on Product HuntLaunch
Create a 3d animated version of yourself
Nov 27, 2018 · 7y agoLaunch page
Launched on App StoreLaunch
Play the Universe. ZEPETO. Welcome to ZEPETO, a place where virtually anything is possible! [Explore Worlds] Thousands of virtual worlds to play together with friends. From K-pop and music to fashion, anime and role-play, there's something
Mar 1, 2018 · 8y agoLaunch page
Store data
Your Avatar, Endless Fun
- Rating
- ★ 4.603.1M ratings
- Install scale
- 100,000,000+Min 100M installs
- Price & IAP
- FreeIAP $0.29 - $409.99 per item
- First released
- 2018-08-29Store metadata
- We’ve made improvements to make your ZEPETO experience even more enjoyable and comfortable.
Play the Universe. ZEPETO. Welcome to ZEPETO, a place where virtually anything is possible! [Explore Worlds] Thousands of virtual worlds to play together with friends. From K-pop and music to fashion, anime and role-play, there's something for everyone. [Community of Friends] The metaverse is at your fingertips - experience it anywhere, anytime on your mobile device. Meet new people all over the world with the same interests as you, and stay connected in chat and feed. Join thousands tuning in to avatar livestreams real-time. [Customize Your Avatar] Style your avatar any way you want, bringing another you to life. Choose from an infinite amount of the trendiest clothes, hair styles, accessories, makeup and more. Dress up your character with user-made items, well-known brands, and luxury styles! [Become a Creator] Don't see something you like in our shop? Bring your creativity to life by designing and selling new fashion or lifestyle items yourself in ZEPETO Studio! Or build your own games and worlds for other users to play. [Go LIVE!] Start your VTuber journey on ZEPETO! Easily create your unique avatar for free and begin streaming live on mobile and PC. [New Social Content Daily] New photos, videos, trends and events to experience everyday – including top brand, artist, and influencer collaborations. Join the latest social challenges – create your own content for the chance to be featured or win prizes! [Join ZEPETO Premium] Join our premium membership program to receive special benefits like priority review for created items, 70 monthly ZEM credits, exclusive items and more.
- Rating
- ★ 4.65530.4K ratings
- New ratings last mo
- —
- Price & IAP
- FreeIAP data not synced
- First released
- 2018-03-01509 MB
- We’ve made improvements to make your ZEPETO experience even more enjoyable and comfortable.
Play the Universe. ZEPETO. Welcome to ZEPETO, a place where virtually anything is possible! [Explore Worlds] Thousands of virtual worlds to play together with friends. From K-pop and music to fashion, anime and role-play, there's something for everyone. [Community of Friends] The metaverse is at your fingertips - experience it anywhere, anytime on your mobile device. Meet new people all over the world with the same interests as you, and stay connected in chat and feed. Join thousands tuning in to avatar livestreams real-time. [Customize Your Avatar] Style your avatar any way you want, bringing another you to life. Choose from an infinite amount of the trendiest clothes, hair styles, accessories, makeup and more. Dress up your character with user-made items, well-known brands, and luxury styles! [Become a Creator] Don't see something you like in our shop? Bring your creativity to life by designing and selling new fashion or lifestyle items yourself in ZEPETO Studio! Or build your own games and worlds for other users to play. [Go LIVE!] Start your VTuber journey on ZEPETO! Easily create your unique avatar for free and begin streaming live on mobile and PC. [New Social Content Daily] New photos, videos, trends and events to experience everyday – including top brand, artist, and influencer collaborations. Join the latest social challenges – create your own content for the chance to be featured or win prizes! [Join ZEPETO Premium] Join our premium membership program to receive special benefits like priority review for created items, 70 monthly ZEM credits, exclusive items and more. ----- Note: The ZEPETO Premium(Monthly price: $3.99 US/monthly) will be charged to App Store Account at confirmation of purchase. Subscription automatically renews unless auto-renew is turned off at least 24 hours before the end of the current period. Account will be charged for renewal within 24 hours prior to the end of the current period at the rate of the selected plan. You may manage your subscription and auto-renewal may be turned off by going to 'Settings' after purchase. - Terms and Use : https://support.zepeto.me/hc/articles/360047786633 - Privacy Policy : https://support.zepeto.me/hc/articles/360050411493
Store assets, rating histograms, install tiers, and screenshots are synced from Apple App Store, Google Play, and Chrome Web Store.
Traffic sources
Traffic breakdown
Channels
- Direct42%
- Organic Search39%
- Referrals10%
- Social7%
- Other1%
Countries
- United States18%
- South Korea14%
- Indonesia13%
- Vietnam9%
- India5%
Search
Domain authority —Domain registered 2018-01-29
| Keyword | Monthly volume |
|---|---|
| zepto | 366K |
| zepeto | 34.1K |
| 제페토 | 6,960 |
| zepeto world | 810 |
| zepeto studio | 490 |
Traffic data: Vaneform
Pricing
Public pricing: FreeRaw source text; structured plans are extracted after website capture.
Pages & changes
Key pages
Weekly snapshots- Homeweb.zepeto.me/en
- Pricingstudio.zepeto.me/credits Snapshot 2026-11-12
Design
Soft & Friendly (Light canvas, balanced density) featuring split copy & visual layout and 3d render / tactile object visuals.
First-screen preview · click to zoom
First-screen pitch & conversion flow
“Would you like to join?”
Split Copy & Visual hero structure paired with start free / sign up CTA and live generated output showcase.
Conversion path: Split Copy & Visual + 3D Render / Tactile Object → Start Free / Sign Up · Trust bar: Live Generated Output Showcase
- Target Audience Callout
- Large Hero Product Shot
- Custom Illustration
Palette · click to copy
- Typography
- 7.0
- Color & Contrast
- 8.0
- Layout & Spacing
- 8.0
- Craft & Polish
- 7.0
- Distinctiveness
- 7.0
Structure
- Fonts
- Noto Sans
- Hero layout
- Split Copy & Visual
- Primary visual
- 3D Render / Tactile Object
- Conversion CTA
- Start Free / Sign Up
- Social proof
- Live Generated Output Showcase
- Navigation
- Full-Width Top Bar
- Theme & density
- Light · Balanced
- Corners & depth
- Medium Radius · Hairline borders
Preview full AI design brief (includes :root CSS variables & layout rules)Style tokens only; never copy brand names, logos, copy, or images
# Design Brief: Soft & Friendly (with Vibrant Pop)
Warm low-saturation pastels, generous rounded corners, and approachable illustrations.
## Design Tokens
```css
:root {
--background: #ffffff;
--surface: #f5f5f6;
--foreground: #292930;
--muted-foreground: #737373;
--accent: #6636c9;
--radius: 8px;
--font-heading: "Noto Sans", ui-sans-serif, system-ui, sans-serif;
--font-body: "Noto Sans", ui-sans-serif, system-ui, sans-serif;
}
```
Color area ratio: Background #FFFFFF (~68%) · Surface #F5F5F6 (~8%) · Text #292930 (~7%) · Muted Text #737373 (~5%) · Accent #6636C9 (~12%). Background and surface dominate the canvas; reserve the accent color for primary buttons and active states.
## Layout & Conversion Structure
- Hero layout: Split Copy & Visual
- Navigation: Full-Width Top Bar
- Theme & density: Light · Balanced
- Border radius & elevation: Medium Radius; no drop shadows—separate layers with hairline borders and whitespace
- Primary visual medium: 3D Render / Tactile Object
- Conversion CTA: Start Free / Sign Up · Trust bar uses Live Generated Output Showcase
- Headline hook: Target Audience Callout
- Hero components: Large Hero Product Shot, Custom Illustration
- Spatial layout notes: Split Copy & Visual hero structure paired with start free / sign up CTA and live generated output showcase.
- Visual summary: Soft & Friendly (Light canvas, balanced density) featuring split copy & visual layout and 3d render / tactile object visuals.
## Avoid
- Harsh pure-black backgrounds
- Sharp 0px corners
- Cold technical jargon in hero copy
Implement the UI following the design tokens and layout specifications above: use only these color variables, and reserve the accent color strictly for primary actions and active states. Adopt only this visual style—never copy any reference product’s brand name, logo, copy, or imagery.
Questions & evidence
- How much website traffic does Zepeto get?
- Vaneform estimates 354.3K website visits in 2026-09. Visits can include repeat visits; this estimate measures web traffic separately from paying customers or revenue.Source
- What is Zepeto and what platforms does it support?
- Zepeto is catalogued under Social Networks & Apps: Create a 3d animated version of yourself. Supported platforms: Mobile App.
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