Zettlr
Your One-Stop Publication Workbench
zettlr.com Source★ 1,554 Discord RedditWriting & Documents / Text & Markdown Editors
- Monthly visits
- 66.4K
- Down6.4%MoMSep 2026
- Public revenue
- Undisclosed
- No public revenue evidence yet
- Entry price
- Free
- No monthly subscription pricing
- Launched
- 6y ago
- 2020-05-28 · Est.
Traffic
Marketing moves
Launches, search & content, referrals, promotionsLaunched on Product HuntLaunch
A Markdown Editor for the 21st century.
May 28, 2020 · 6y agoLaunch page
Open Source & Self-Hosting
- GitHub Stars
- ★ 1,554
- Forks
- 115
- License
- See repository
- Primary language
- Go
Traffic sources
Traffic breakdown
Channels
- Organic Search42%
- Direct29%
- Referrals16%
- Social9%
- Other4%
Countries
- United States35%
- China12%
- Germany9%
- South Korea5%
- Brazil4%
Search
Domain authority —Domain registered 2016-05-01
| Keyword | Monthly volume |
|---|---|
| zettlr | 9,000 |
| zettlr download | 380 |
| zettlr zotero integration | 150 |
| zettlr theme | 130 |
| zettlr -baijiahao | — |
Traffic data: Vaneform
Pricing
Website does not list public plan prices.
Trial: None · Observed 2026-11-03 · Source page
Pages & changes
Key pages
Weekly snapshots- Homezettlr.com/
- Featureszettlr.com/features Snapshot 2026-11-03
Changes
No pricing, plan, or positioning changes detected since tracking started.
Design
Minimal Monochrome (Light canvas, airy density) featuring split copy & visual layout and product ui screenshot / component visuals.
First-screen preview · click to zoom
First-screen pitch & conversion flow
“Your One-Stop Publication Workbench”
Split Copy & Visual hero structure paired with download app / install extension CTA and no explicit trust bar.
Conversion path: Split Copy & Visual + Product UI Screenshot / Component → Download App / Install Extension
- Category Positioning Anchor
- Large Hero Product Shot
Palette · click to copy
- Typography
- 7.0
- Color & Contrast
- 7.0
- Layout & Spacing
- 7.0
- Craft & Polish
- 6.0
- Distinctiveness
- 5.0
Structure
- Fonts
- Arial
- Hero layout
- Split Copy & Visual
- Primary visual
- Product UI Screenshot / Component
- Conversion CTA
- Download App / Install Extension
- Social proof
- No Explicit Trust Bar
- Navigation
- Full-Width Top Bar
- Theme & density
- Light · Airy
- Corners & depth
- Small Radius · With shadow
Preview full AI design brief (includes :root CSS variables & layout rules)Style tokens only; never copy brand names, logos, copy, or images
# Design Brief: Minimal Monochrome
Monochrome palette with a single accent color, hairline dividers, and generous whitespace.
## Design Tokens
```css
:root {
--background: #ffffff;
--surface: #e9e9e9;
--foreground: #303030;
--muted-foreground: #707070;
--accent: #1baa80;
--radius: 4px;
--font-heading: "Arial", ui-sans-serif, system-ui, sans-serif;
--font-body: "Arial", ui-sans-serif, system-ui, sans-serif;
}
```
Color area ratio: Background #FFFFFF (~73%) · Surface #E9E9E9 (~13%) · Text #303030 (~6%) · Muted Text #707070 (~5%) · Accent #1BAA80 (~3%). Background and surface dominate the canvas; reserve the accent color for primary buttons and active states.
## Layout & Conversion Structure
- Hero layout: Split Copy & Visual
- Navigation: Full-Width Top Bar
- Theme & density: Light · Airy
- Border radius & elevation: Small Radius; use elevation shadows to separate layers
- Primary visual medium: Product UI Screenshot / Component
- Conversion CTA: Download App / Install Extension
- Headline hook: Category Positioning Anchor
- Hero components: Large Hero Product Shot
- Spatial layout notes: Split Copy & Visual hero structure paired with download app / install extension CTA and no explicit trust bar.
- Visual summary: Minimal Monochrome (Light canvas, airy density) featuring split copy & visual layout and product ui screenshot / component visuals.
## Avoid
- Multi-stop neon gradients
- Heavy drop shadows
- More than one competing accent color
Implement the UI following the design tokens and layout specifications above: use only these color variables, and reserve the accent color strictly for primary actions and active states. Adopt only this visual style—never copy any reference product’s brand name, logo, copy, or imagery.
Questions & evidence
- How much website traffic does Zettlr get?
- Vaneform estimates 66.4K website visits in 2026-09. Visits can include repeat visits; this estimate does not measure paying customers or revenue.Source
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