Creators

Devin Ross

Balllin since the stroller

@devin_ross 1,350 X followers devinrossdevinross.com First product launched 14y ago

Total monthly visits
1.2M
Up10.9%MoMOct 2026All others besides sweetgreen are <5K
Public revenue
Undisclosed
No public revenue across products
Products
3
Since Nov 2012
Latest launch
10y ago
She-moji<5K visits/mo
100% full-depth creator dossier open: complete product portfolio, 12-month combined traffic & MRR curves, shipping cadence, and timeline events.

Traffic

Portfolio · Last 12 months
Monthly visitsLog scale

Products

Products and research metrics
ProductVisits · OctActions
sweetgreenInspiring healthier communities1.2M
Fitness PointSimple app, to follow your progress at the gym. Everything, that you need!<5K
She-mojiThe She–Moji keyboard includes over 400 emoji to celebrate women, and can be used with text, Facebook Messenger, Twitter, Slack<5K

Timeline

Launches, marketing, revenue milestones, and pricing/plan/positioning changes across products

  1. Nov 1 · 15d ago

    • sweetgreen Removed technology: Adobe Audience ManagerFeatures

      Adobe Audience Manager→—

    • sweetgreen Removed technology: Amazon AdvertisingFeatures

      Amazon Advertising→—

    • sweetgreen Adopted technology: AppsflyerFeatures

      —→Appsflyer

    • sweetgreen Removed technology: CloudflareFeatures

      Cloudflare→—

    • sweetgreen Removed technology: Cloudflare Bot ManagementFeatures

      Cloudflare Bot Management→—

Questions & evidence

What products has Devin Ross built?
Devin Ross tracks 3 standalone software products on EarlyLore (3 currently live), led by sweetgreen, Fitness Point, She-moji.
How much website traffic do Devin Ross's products get?
Across tracked standalone domains with web traffic estimates, Devin Ross's portfolio reaches 1.2M combined monthly visits in each site's latest observed month. Coverage excludes shared third-party hosts and store listings.

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