Creators

Ivan Kuziv

@ivankuziv 882 X followersFirst product launched 12y ago

Total monthly visits
1.9M
Down3.9%MoMSep 2026MacPaw accounts for 59%
Public revenue
Undisclosed
No public revenue across products
Products
2
Since Oct 2014
Latest launch
9y ago
Setapp766.9K visits/mo
100% full-depth creator dossier open: complete product portfolio, 12-month combined traffic & MRR curves, shipping cadence, and timeline events.

Traffic

Portfolio · Last 12 months
Monthly visits

Products

Products and research metrics
ProductVisits · SepActions
MacPawMaking Your Mac Life Simpler1.1M
SetappThe one place for trusted apps766.9K

Timeline

Launches, marketing, revenue milestones, and pricing/plan/positioning changes across products
  1. Nov 5 · 10d ago

    • MacPaw CleanMyMac introduces Browser CareLaunch

      CleanMyMac by MacPaw introduced Browser Care for CleanMyMac. The post says it finds resource-heavy Chrome tabs, pauses them to free Mac memory, and clears clutter.

  2. Nov 1 · 14d ago

    • MacPaw Homepage headline (H1) changed to “Software that feels human”Positioning

      Amazing Apps to Improve Your Every Day→Software that feels human

    • MacPaw Adopted technology: Amazon ALBFeatures

      —→Amazon ALB

    • MacPaw Adopted technology: GSAPFeatures

      —→GSAP

    • MacPaw Removed technology: Google AnalyticsFeatures

      Google Analytics→—