Creators

Dan Ribbens

Founder of Payload CMS

First product launched 5y ago

Total monthly visits
163.2K
Down21.2%MoMOct 2026
MRR
$100Claimed
Indie Hackers · 2026-10-03“$100/mo”
Products
1
Since Mar 2021
Latest launch
5y ago
Payload CMS163.2K visits/mo · $100/mo (claimed)
100% full-depth creator dossier open: complete product portfolio, 12-month combined traffic & MRR curves, shipping cadence, and timeline events.

Traffic & revenue

Portfolio · Last 12 months
Monthly visits
Monthly revenue & equivalents1 / 1 products with revenue evidence
Oct 2026
Payload CMS$100/moSelf-reported eq.

Products

Products and research metrics
ProductVisits · OctActions
Payload CMSOSSThe Agentic Content Framework163.2K

Timeline

Launches, marketing, revenue milestones, and pricing/plan/positioning changes across products

  1. Oct 3 · 43d ago

    • Payload CMS disclosed MRR $100Claimed revenue

      $100/mo · Indie Hackers

  2. Oct 9, 2023 · 3y ago

  3. Jul 19, 2022 · 4y ago

  4. May 12, 2021 · 5y ago

  5. Mar 2, 2021 · 5y ago

    • Payload CMS launched on Show HNLaunch

      a new, self-hosted TypeScript CMS